Research / Insights on current and emerging industry topics

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New DCN consumer research: Digital Media Subscription Tracking

May 23, 2023 | By Rande Price, Research VP – DCN streaming video, subscriptions

DCN explores the rise of, and best practices for, AVOD and FAST services

October 12, 2022 | By Rande Price, Research VP – DCN

It’s a critical time to refocus your subscription strategy

September 15, 2022 | By Rande Price, Research VP – DCN

Research

FreeWheel Q4 2014 Video Monetization Report
February 26, 2015 advertising, digital video, multi-platform, research, video
Research

Digital a Major Factor in 5.9% Uptick in UK Ad Market
February 24, 2015
Research

Playing Well: Research on the Role of Fun and Games in the Media
February 23, 2015 fun, games, social media
Research

Agencies Find Digital Video Effective, Particularly for Targeting
February 20, 2015 advertising, agencies, marketing, research
Research

Lies, Damn Lies, and Viral Content: Examining the Role of News Websites
February 18, 2015
Research

Lack of Consumer Trust Slowing Growth of Mobile Content Industry Finds MEF
February 13, 2015 mobile, privacy, trust
Research

Cisco Releases Mobile Forecast Offering Worldwide Behavior Predictions
February 9, 2015 global, mobile, worldwide
Research

INMA News Media Outlook Report: Editorial and Audience Quality Keys to Success
February 4, 2015
Policy

Truste Looks at Consumer Confidence (or Lack of It)
January 30, 2015
Research

Video Ads Effective Despite User Multitasking
January 27, 2015 advertising, research, video
Research

TRUSTe: 79% of consumers are concerned about about the idea of personal information collected by smart devices
January 16, 2015 research, trust, wearable
Research

IAB Hosts Discussion of its State of Viewability Transaction 2015 Position Paper
December 19, 2014 IAB, viewability