Join DCN —the only trade association that exclusively serves the unique and diverse needs of high-quality digital content companies that manage trusted, direct relationships with consumers and marketers.
Voice for Premium Digital Content Brands
DCN serves as the voice for high-quality, trusted digital content brands in the marketplace. In the consumer and trade press and in industry and policy forums, DCN ensures premium publishers have a seat at the table and their views are represented in the interest of fostering fair competition. See DCN Trust Principles and press page for recent quotes and bylines.
Media Strategy Research
DCN undertakes major research initiatives in support of the digital publishing industry. Some research is publicly available to the marketplace and some is proprietary for DCN members only. Most recently DCN conducted research into:
- Consumer perceptions of ad blocking and publisher best practices
- Distributed content revenue benchmark and best practices
- Content distribution impact on publisher brands
- Business models that support niche publishing
- Bot benchmark for premium publishers
For a complete listing of DCN research, visit the DCN Research area of this web site. Though top-line findings of most DCN research are made public, DCN members receive the complete research results, as well as company-specific results for custom projects.
Suite of Benchmarking Reports
DCN’s benchmark reports are the only marketplace intelligence analyses exclusively focused on premium digital content. No other competitive reports like these exist in the marketplace. Annual and quarterly revenue benchmarks, plus deep dives into distributed content and paid content models, provide powerful insights that help our members make strategic business decisions.
DCN hosts a series of public and private events in support of its members’ businesses on topics important to the current and future digital business, from technology and product innovation to the art and science of creating powerful content experiences. DCN also produces an annual two-day summit for its members’ senior executives. To view a list of DCN publisher members-only events, please click here.
DCN InContext is a weekly e-mail newsletter that provides insights into the business of digital content. To sign up, click here.
DCN acts as a center of gravity for its member organizations with respect to policy matters that affect digital publishing, such as online privacy, net neutrality, data policies and native advertising. DCN provides a forum for legal counsel and develops positions in conjunction with other industry trade groups with whom we share common cause to serve the business interests of digital content companies.
DCN’s membership represents a powerful network of executives from leading digital content brands who are working together to advance the future of trusted content.