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DCN Events Schedule 2021

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DCN events are designed for members to roll up their sleeves and dig into discussions with their peers. Speakers provide insights into their businesses and share real-world examples of what’s working and what’s not. Why? Because these events are closed-door, no press or video and members feel safe sharing their expertise and their questions.

In addition, the content is noticeably different from the PR-approved, substance-light presentations you’ll find at events targeting more general audiences representing the entire digital ecosystem. Members attend because the agenda is focused exclusively on their current issues and there are no consultants or press in the room. There are countless industry events that cater to anyone and everyone – DCN member events are hyper-focused on what publishers need to know today.

Sponsorship
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DCN event sponsorship is available exclusively to DCN Supporters. DCN events are for members only and draw leaders and executives from premium publishers.  Access this highly-targeted audience of premium publisher executives, demonstrate your company’s commitment to supporting the best digital media brands and join the discussion on important business challenges with your best customers and prospects.

If your organization is interested in participating in the DCN Supporter program and event sponsorship, please contact us and we’d be glad to set up an introductory meeting.

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Subscription Innovation Series #1 – Acquire, onboard, engage and retain: the MLB ticketholder customer lifecycle

August 19, 2021
Virtual Events

A DCN members-only series of events designed to dig deeply into the critical issues, challenges and innovations of driving consumer revenue with subscriptions and memberships. Join us for these insightful presentations and open conversations with your DCN peers.

John Tierney serves as Senior Director, Ticketing for Major League Baseball.

Subscription Innovation Series #2 – Turbocharging personalization with analytics

August 26, 2021
Virtual Event

Intelligence is key to any decision you make. When working to optimize your customer touchpoints, learn how Analytics can help design even more relevant content and personalized experiences for your customers.  This session will be lead by Declan Owens, Digital Analytics Expert, Piano.

The Subscription Innovation Series is a DCN members-only series of events designed to dig deeply into the critical issues, challenges and innovations of driving consumer revenue with subscriptions and memberships. Join us for these insightful presentations and open conversations with your DCN peers.

This session is sponsored by:
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Subscription Innovation Series #3 – Retention strategies from the Financial Times

September 2, 2021
Virtual Event

A DCN members-only series of events designed to dig deeply into the critical issues, challenges and innovations of driving consumer revenue with subscriptions and memberships. Join us for these insightful presentations and open conversations with your DCN peers.

Marie Goddard is Director of Customer Relationships for the consumer subscription business at the Financial Times.

Subscription Innovation Series #4 – Enhancing subscriber engagement and growth through email newsletters

September 9, 2021
Virtual Events

A DCN members-only series of events designed to dig deeply into the critical issues, challenges and innovations of driving consumer revenue with subscriptions and memberships. Join us for these insightful presentations and open conversations with your DCN peers.

Allison Mezzafonte is Media Advisor at Sailthru

Sponsored by:
Sailthru Logo

Subscription Innovation Series #5 – Exploring the impact of Covid on the WSJ’s membership strategy

September 21, 2021
Virtual Events

A DCN members-only series of events designed to dig deeply into the critical issues, challenges and innovations of driving consumer revenue with subscriptions and memberships. Join us for these insightful presentations and open conversations with your DCN peers.

Christina Komporlis is the Senior Vice President of Professional Membership at The Wall Street Journal.

Subscription Innovation Series #6 – Subscriber growth through experience optimization

September 23, 2021
Virtual Event

A DCN members-only series of events designed to dig deeply into the critical issues, challenges and innovations of driving consumer revenue with subscriptions and memberships. Join us for these insightful presentations and open conversations with your DCN peers.

Matt Cronin is a founding partner of House of Kaizen.

Sponsored by:
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Completed 2021 Events

Fireside chat with Representative David Cicilline (D-RI), Chairman of the House Judiciary Subcommittee on Antitrust

July 14, 2021
Virtual Event

Legal and Legislative Committee Calls are webinars summarizing and commenting on important policy, law, and legislative news surrounding digital content.  Only Digital Content Next Publisher members may attend.  Contact DCN at members@digitalcontentnext.org for a registration URL.

Video Strategy Series #2 – The strategy behind NBCU’s Peacock and creating advertising for the future OTT generation of viewers

July 8, 2021
Virtual Event

In this series of interactive, DCN members-only events, participants – video content creators, technologists, sellers and marketers – will discuss the strategies, challenges and innovative approaches that are critical for successful digital video initiatives.

Legal and Legislative Event Series – CPRA: Navigating the Next Privacy Frontier

June 29, 2021
Virtual Event
The 2021 DCN Legal and Legislative Virtual Series are exclusive members-only events designed for senior policy executives from our member companies to hear from their peers and outside experts on pressing legal, legislative and regulatory issues facing publishers.
In this session, Todd Daubert, Partner at Dentons LLP will lead a discussion about the California Privacy Rights Act (CPRA). He will lay out the key differences between the CPRA and the California Consumer Protection Act (CCPA) with a key focus on what publishers should be focused on. With CCPA enforcement continuing and a new regulator ramping up, this session is especially timely for premium publishers looking to stay on the right side of the law and consumer expectations.

Legal and Legislative Event Series – Digital Markets Act: What Is It and Why Should Publishers Care?

June 22, 2021
Virtual Event

In this session, Yves Botteman and Paul Henrion of Dentons LLP will discuss the Digital Markets Act and its effect on Publishers. This discussion will be followed by a DCN Member Panel.

The 2021 DCN Legal and Legislative Virtual Series are exclusive members-only events designed for senior policy executives from our member companies to hear from their peers and outside experts on pressing legal, legislative and regulatory issues facing publishers.

Video Strategy Series #1 – Dive into the five monetization layers for Turner Sports’ digital video content

June 17, 2021
Virtual Event

In this series of interactive, DCN members-only events, participants – video content creators, technologists, sellers and marketers – will discuss the strategies, challenges and innovative approaches that are critical for successful digital video initiatives.

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Tech and Product Innovation Series #5 – User behavior modeling to maximize revenue at Bloomberg Media

June 10, 2021
Virtual Events

Bloomberg Media launched a digital subscriptions business with a paywall in May 2018. To drive subscriptions and maximize revenue, the Data Science and Engineering team applied machine learning techniques to model user behavior and build a subscription propensity model and a real-time paywall. In this talk, we will present details about the challenges we faced and approaches we considered to implement the subscription propensity model. We will also talk about how we combined this model with user’s engagement, lifetime value (LTV), and user’s content interests to build a real-time paywall. Finally, we will share some results that demonstrate the success of these approaches in increasing Bloomberg Media’s revenue.

Tech and Product Innovation Series is a DCN members-only series of events designed to dig deeply into how DCN’s premium publisher members are managing various aspects of the technology and product areas of their businesses. DCN members will have time during the event to share their insights and expertise and to help each other with practical, in-depth information for their businesses.

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Tech and Product Innovation Series #4 – Zeus Prime: breaking new ground within self-serve advertising

June 3, 2021
Virtual Event

A DCN members-only series of events designed to dig deeply into how DCN’s premium publisher members are managing various aspects of the technology and product areas of their businesses. DCN members will have time during the event to share their insights and expertise and to help each other with practical, in-depth information for their businesses.  This session is sponsored by DanAds.

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Tech and Product Innovation Series #3 – Categorization and context: Reuters’ AI powered computer vision application

May 27, 2021
Virtual Event

A DCN members-only series of events designed to dig deeply into how DCN’s premium publisher members are managing various aspects of the technology and product areas of their businesses. DCN members will have time during the event to share their insights and expertise and to help each other with practical, in-depth information for their businesses.

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Tech and Product Innovation Series #2 – How Politico Europe modernized readers’ experience with an API-first approach

May 20, 2021
Virtual Event

A DCN members-only series of events designed to dig deeply into how DCN’s premium publisher members are managing various aspects of the technology and product areas of their businesses. DCN members will have time during the event to share their insights and expertise and to help each other with practical, in-depth information for their businesses.  This session is sponsored by Algolia.

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Tech and Product Innovation Series #1 – Three approaches to post-cookie identity

May 13, 2021
Virtual Event

A DCN members-only series of events designed to dig deeply into how DCN’s premium publisher members are managing various aspects of the technology and product areas of their businesses. DCN members will have time during the event to share their insights and expertise and to help each other with practical, in-depth information for their businesses.

The Next Conversation: Digging Into Audio

May 6, 2021
Virtual Event

Designed to dig deeply into a few tactical areas important to publishers exploring audio for their businesses – from podcasting to digital audio to voice-activated technology. The agenda will feature DCN member speakers who will share their insight and expertise and facilitate room-wide discussions to help our members exchange practical, in-depth information valuable to understanding where audio makes sense for their businesses.

What the pandemic has taught us about podcasting and voice

In this session, Rachel Reed will dive into how audience behavior, listenership and engagement has shifted over the course of the pandemic, and how Meredith brands including Allrecipes, Travel + Leisure, PEOPLE, Southern Living, Entertainment Weekly and more adjusted in real time to meet consumer demand. We’ll also tackle questions including how to grow listenership, convert audiences to audio, and increase engagement on new platforms

Inside The Washington Post’s audio articles strategy

Delve into The Washington Post’s investment in audio articles and hear how they are using automation to unlock written journalism for users’ ears.

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The Next Conversation: Affiliate Revenue

April 29, 2021
Virtual Event

A DCN members-only Zoom video event designed to dig deeply into how DCN’s premium publisher members are managing their affiliate revenue businesses, with particular focus on the impact of COVID-19.

Post-Cookie Identity, Part 2

March 24, 2021
Virtual Event

In February, Piano’s SVP of Strategy, Michael Silberman led a discussion at the DCN Next: Summit about the deprecation of third-party cookies that led to a dynamic Q&A and lingering appetite from our members for more information on how to best prepare for this shift.

Piano believes preparing for this cookieless environment starts with building direct user relationships and that publishers are uniquely positioned to benefit and capture valuable zero- and first-party data.

Please join us to continue the conversation at this open forum virtual event. Michael Silberman will discuss what Piano is seeing in the market, how publishers are planning to solve for a cookieless future, and the building blocks for a successful transition.

Legal and Legislative Committee Call

March 9, 2021

Legal and Legislative Committee Calls are webinars summarizing and commenting on important policy, law, and legislative news surrounding digital content.  Only Digital Content Next Publisher members may attend.  Contact DCN at members@digitalcontentnext.org for a registration URL.

Meeting Agenda

  • Discussion re Section 230 Reform Legislation and Potential DCN Position
  • Discussion re Australia News Media Bargaining Code

Legal and Legislative Committee Call

February 9, 2021
Virtual Event

Legal and Legislative Committee Calls are webinars summarizing and commenting on important policy, law, and legislative news surrounding digital content.  Only Digital Content Next Publisher members may attend.  Contact DCN at members@digitalcontentnext.org for a registration URL.

Meeting Agenda

  • Update re Copyright Directive Negotiations with Google in France
  • Update re Digital Ads Tax in Maryland and other states

* Analysis of Legal Challenges Presented by Michael Kimberly, Partner at McDermott Will and Emery

2021 DCN Next: Summit

February 1 - 5, 2021
Virtual Event

The DCN Next: Summit brings together executives from Digital Content Next’s member companies – and select invited guests – to learn from insight-packed speakers.  We’ll meet virtually this year, but our program will, as always, be designed to inspire creativity and innovation.

Legal and Legislative Committee Call

January 12, 2021
Virtual Event

Legal and Legislative Committee Calls are webinars summarizing and commenting on important policy, law, and legislative news surrounding digital content.  Only Digital Content Next Publisher members may attend.  Contact DCN at members@digitalcontentnext.org for a registration URL.

Meeting Agenda

  • Analysis and Discussion of Recent Cases Re Publishers Embedding Social Media Posts
  • Snapshot Review of Lawsuits Pending v Google and Facebook