Digital Content Next is the only trade association that exclusively serves the unique and diverse needs of high-quality digital content companies that manage trusted, direct relationships with consumers and marketers.
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Rappler CEO arrested just weeks after outlining Philippine media attacks at DCN Next: Summit [video + transcript]
February 20, 2019 | By Michelle Manafy, Editorial Director – DCN
Balancing the equation: In a fair market, subscriptions work
February 14, 2019 | By Jason Kint, CEO – DCN
Why everyone’s getting into streaming and how they plan to compete for eyeballs
February 7, 2019 | By Erik Martin—Independent Journalist
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Perspectives
DCN’s must reads: week of February 21, 2019
February 21, 2019 | By Michelle Manafy, Editorial Director – DCN -
Research
Understanding consumer motivations delivers an OTT competitive advantage
February 20, 2019 | By Rande Price, Research Director—DCN -
Perspectives
DCN’s must reads: week of February 14, 2019
February 14, 2019 | By Michelle Manafy, Editorial Director – DCN
Upcoming Events
Legal and Legislative Committee Call
March 12 @ 11:00 am - 12:00 pm
Supporter Spotlight
Would you outsource data strategy and execution?
It’s fair to say that the advertising industry has embraced audience data. The Interactive Advertising Bureau (IAB) and its Data Center of Excellence released a study in December 2018 showing that companies have spent nearly $19.2 billion on the acquisition of audience data and on solutions to manage, process, and analyze this data in 2018. That’s a 17.5% increase from the prior year.
February 5, 2019 | By Michel Benjamin, Director of Marketing—Lotame