Digital Content Next is the only trade association that exclusively serves the unique and diverse needs of high-quality digital content companies that manage trusted, direct relationships with consumers and marketers.
Our Members
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It’s time to rethink the opinion section
July 30, 2020 | By Chris M. Sutcliffe – Independent Media Reporter
An insider’s guide to next week’s Antitrustpalooza
July 23, 2020 | By Jason Kint, CEO – DCN
How Vox Media and The Atlantic are building reader revenue
July 16, 2020 | By Evan DeSimone – Independent Journalist
Our Members
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Revenue
Podcast ads: a bright spot in the dim digital advertising sector
August 5, 2020 | By Tim Bourgeois — Digital Media Auditor and Consultant -
Revenue
Don’t drive blind: Use benchmarks to navigate digital advertising
August 4, 2020 | By Cory Schnurr, Head of Marketplace Innovation – The Media Trust -
Perspectives
Breaking the chain: How to optimize digital advertising in the coming election
August 3, 2020 | By Paul Canlas, Research & Insights Director – IAS
Upcoming Events
Video Strategy Series – How Bloomberg QuickTake is reinventing news for a streaming world
August 6 @ 12:30 pm - 12:45 pm
Zoom Video Event
Video Strategy Series – Adapting During Challenging Times: The Complex Networks Video Strategy
August 13 @ 12:00 pm - 12:45 pm
Zoom Video Event
Supporter Spotlight
Why brand suitability is important for publishers and advertisers
Increased uncertainty has led to a growing chorus of advertisers questioning the limitations of traditional brand safety approaches, like keyword blacklists. They are also asking what else can be done to assure brands that their ads won’t appear in unsafe environments.
By Chris Langel, Vice President Measurement – Oracle Data Cloud