Digital Content Next is the only trade association that exclusively serves the unique and diverse needs of high-quality digital content companies that manage trusted, direct relationships with consumers and marketers.
Rappler CEO arrested just weeks after outlining Philippine media attacks at DCN Next: Summit [video + transcript]February 20, 2019 | By Michelle Manafy, Editorial Director – DCN
February 14, 2019 | By Jason Kint, CEO – DCN
February 21, 2019 | By Michelle Manafy, Editorial Director – DCN
February 20, 2019 | By Rande Price, Research Director—DCN
February 14, 2019 | By Michelle Manafy, Editorial Director – DCN
It’s fair to say that the advertising industry has embraced audience data. The Interactive Advertising Bureau (IAB) and its Data Center of Excellence released a study in December 2018 showing that companies have spent nearly $19.2 billion on the acquisition of audience data and on solutions to manage, process, and analyze this data in 2018. That’s a 17.5% increase from the prior year.February 5, 2019 | By Michel Benjamin, Director of Marketing—Lotame