3Pillar Global builds innovative, revenue-generating digital products, enabling businesses to quickly turn ideas into value. 3Pillar balances business-minded thinking with engineering expertise in disruptive technologies, such as mobile, cloud and big data, to develop revenue generating products that meet real world business needs. To date, 3Pillar’s products have driven over $1 billion in revenue for industry leaders like PBS, NPR, Fortune, CARFAX, Equinox, to name a few. Helping clients build industry-leading digital products for more than a decade, 3Pillar clients have been acquired for more than $7 billion, combined.
AdFabric is pioneering AI-powered, context-based, in-video product integration. Viewers want shorter commercial interruptions and publishers must grow revenue so AdFabric developed a solution that integrates advertising into the fabric of the video itself, beautifully, seamlessly and all within the publisher’s control. AdFabric’s AI platform recommends ad/product placement opportunities based on the context of the video and then seamlessly integrates ads and products into the video based on a target audience. Seamless and thoughtful product integration keeps viewers happy as there is less interruption and advertisers are happy because integrated product placements are un-skippable, immersive and engaging. The AdFabric product placement technology unlocks new and sustainable advertising revenue for publishers while supporting an excellent consumer experience.
AdPushup is a full-stack revenue optimization platform that helps online media organizations accelerate their business growth using cutting-edge technology, exclusive demand partnerships, and proven ad ops expertise. AdPushup is a Google Certified Publishing Partner (GCPP), backed by Microsoft Ventures, and a member of the IAB and TAG. Using proprietary technology and machine learning algorithms, we help ad operation teams optimize and improve their programmatic yield. Currently, we optimize billions of ad impressions every month for our 300+ publishing partners, including brands like CNET, Elle, GSMArena, and FileHippo.
The Alliance for Audited Media powers transparency and collaboration between North America’s leading media professionals. AAM is the industry’s recognized leader in cross-media verification with unparalleled expertise across all brand platforms including web, mobile, email and print. More than 4,000 publishers, advertisers, agencies and technology vendors depend on AAM’s data-driven insights, technology certification audits and information services to transact with trust. Learn more at www.auditedmedia.com.
Media is going through a fundamental shift: Consumers are switching from a preset bundle of media to an a la carte menu of subscriptions and they can “vote on media preferences with their wallets” for the very first time. ANTENNA provides best-in-class market-level measurement of key purchase and subscription metrics across the subscription media market. We exist to help subscription media operators gain market context and competitive intelligence so that they can effectively run their subscription businesses.
BritePool helps connect consumers with publishers and advertisers through a smarter and more responsible way to share data. We empower you to take control of the ads you see and arm you with information to protect your privacy on the web. Plus, we help your favorite websites thrive.
Chartbeat, the content intelligence platform for publishers, empowers media companies to build loyal audiences with real-time and historical editorial analytics across desktop, social, and mobile platforms. Chartbeat helps digital publishing organizations understand what, within their content, is keeping people engaged. Partnering with over 60,000 media brands across 60+ countries, Chartbeat’s real-time and historical dashboards, in-depth headline testing and in-page optimization tools, robust reporting, and more help the world’s leading media organizations understand, measure, and build business value from the attention earned by their written and video content. For more information visit https://chartbeat.com.
Duration Media operates a marketplace for buyers and sellers to transact exclusively on highly viewable (90%) impressions identified by Duration Media technology. Duration Media helps publishers find and monetize highly viewable impressions as pure incremental revenue. Publishers see up to 50% incremental revenue for below-the-fold impressions as they scroll into view and become highly viewable. This newly mined high value inventory gives brands and agencies fraud-free, brand safe environments with engaged audiences. Duration Media’s monitoring shows out of 1 billion impressions, 400 million incremental highly viewable impressions are available and worth up to $240,000.
Fastly helps people stay better connected with the things they love. Expectations for online interactions are changing: consumers demand a fast, reliable, and secure internet experience. Fastly helps our customers exceed those expectations by creating great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers’ applications as close to their end-users as possible, at the edge of the internet. This becomes more tangible with edge computing, which aims to move compute power and logic as close to the end-user as possible.
FreeWheel, A Comcast Company, empowers all segments of The New TV Ecosystem. We are structured to provide the full breadth of solutions the advertising industry needs to achieve their goals. We provide the technology, data enablement, and convergent marketplaces required to ensure buyers and sellers can transact across all screens, across all data types, and all sales channels, in order to ensure the ultimate goal – results for marketers.
With offices in New York, San Francisco, Chicago, London, Paris, Beijing, and across the globe, FreeWheel, A Comcast Company, stands to advocate for the entire industry through the FreeWheel Council for Premium Video. For more information, please visit freewheel.com, and follow us on Twitter and LinkedIn.
GeoEdge’s mission is to protect the integrity of the digital advertising ecosystem and to preserve a quality experience for users. GeoEdge’s advanced security solutions ensure high ad quality and verify that sites offer a clean, safe and engaging user experience, so publishers can focus on their business success.
Publishers around the world rely on GeoEdge to stop malicious and low-quality ads from reaching their audience. GeoEdge allows publishers to maximize their ad revenue without quality concerns, protect their brand reputation and increase their user loyalty.
ID5 is the shared identity infrastructure designed to improve user recognition in a privacy-compliant way. ID5’s solutions improve match rates between platforms and allow user identification in browsers where 3rd party cookies are blocked. ID5 enables publishers to better monetise their audiences and allows ad tech platforms to operate more efficiently and maximise the value of data and inventory. Created in 2017 by seasoned ad tech professionals, ID5 services clients globally from offices in London and Paris. For more information about ID5 and its solutions, please visit: www.id5.io.
Integral Ad Science helps drive digital results for global brands across the advertising ecosystem. Our ad intelligence allows advertisers and publishers to protect their investments, maximize their impressions, capture consumer attention and drive global business impact. Founded in 2009, IAS is headquartered in New York with global operations in 13 countries. Our growth and innovation have been recognized in the Inc. 5000, Crain’s Fast 50, Forbes America’s Most Promising Companies, and I-COM’s Smart Data Marketing Technology Company. Learn more at
IPONWEB is a world leader in delivering 1st-party media trading systems to publishers, advertisers, and innovative companies helping to power the digital advertising ecosystem. As a pioneer in programmatic, RTB, and machine learning, IPONWEB has spent the last 12 years engineering highly-customized, real-time trading platforms for more than 100 companies globally across all media channels, including digital, video, mobile, TV, and DOOH. IPONWEB’s suite of purpose-built tools enable publishers to take back control of their inventory and monetization strategies to achieve greater technology independence and extract maximum value for every impression they sell. IPONWEB is also proud to have been selected by DCN to provide the technology powering the TrustX advertising exchange. For more information please visit www.iponweb.com.
Lineup Systems is the leading provider of media sales technology and our cloud-based system, Adpoint, is the industry’s #1 media sales solution. Our customers include top media groups and DCN members such as Gannett, The New York Times, Bonnier Corp, Metro Media, Torstar, Metroland, Block Communications, and many more. Read how these and other media groups are revolutionizing their advertising sales at Lineup.com.
LiveRamp is the leading data connectivity platform for the safe and effective use of data. Powered by core identity capabilities and an unparalleled network, LiveRamp enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes. LiveRamp’s fully interoperable and neutral infrastructure delivers end-to-end addressability for the world’s top brands, agencies, and publishers.
Lotame is the leading provider of data enrichment solutions for global enterprises. Our connected data technologies, curated second-and third-party data exchanges, and high-touch customer service make us the trusted choice for marketers, agencies and media companies that want to build a panoramic view of their customers and activate across the cookieless web, mobile app and OTT environments. Lotame serves its global clients with offices in New York City, Columbia MD, Argentina, London, Mumbai, Singapore and Sydney. Learn more at www.lotame.com.
The Media Trust makes the internet a better place for everyone—from agencies and ad/martech partners to publishers and consumers. Working with the world’s largest, most heavily-trafficked digital properties and their partners, The Media Trust provides transparency into the complex relationships that enable the digital experience. Our platform continuously monitors websites and ad tags from the consumer’s point of view to identify violations of company-specific security, data, and creative quality policies. This real-time detection, notification and resolution of malware, data leakage, performance and campaign execution issues helps mitigate revenue loss, exposure to regulatory penalties, and long-term brand damage. Since 2005, hundreds of digital businesses have relied on The Media Trust to protect their strategic digital revenue channel. Why not yours? For more information, please visit https://mediatrust.com/.
MediaRadar revolutionizes ad sales by enabling sales executives spend their time pitching and closing deals, instead of researching and preparing. MediaRadar helps sellers determine the best prospects to pursue, which offerings to pitch, and how to position themselves most effectively against their competitors. MediaRadar is built on the most comprehensive and up-to-date database of multimedia advertising information available. For more information, please visit www.mediaradar.com.
Nativo empowers brands and publishers with the world’s most advanced platform for content. For publishers, Nativo enriches monetization with the most comprehensive platform for next-generation ad formats and breakthrough technology for accelerated webpages. Nativo’s mission is to equip advertising for the age of content, improving the web experience and creating meaningful connections for today’s digital consumer. For more information, please visit www.nativo.com.
Ogury is the creator of the first advertising engine driven by user choice. Ogury is a global organization with 400+ employees across 10 countries, working with 1500+ brands and 3500+ publishers to establish a trusted digital advertising ecosystem, driven by user choice. Ogury Advertising Engine is an integrated stack of technology, from consent and preference management to user engagement, designed and optimized for branding campaigns on mobile. It uses safe data to deliver relevant ads in a brand safe and fraud-free environment.
Oracle Data Cloud brings together data and technology to help digital advertising companies drive better business outcomes across more than 100 countries. Used by 199 out of AdAge’s 200 largest advertisers, our Audience, Context and Measurement solutions give marketers the data and tools needed for every stage of the marketing journey, from audience planning to data management, brand safety, fraud protection, contextual relevance, viewability confirmation, and ROI measurement. Oracle Data Cloud combines the leading technologies and talent from Oracle’s acquisitions of AddThis, BlueKai, Crosswise, Datalogix, Grapeshot, and Moat.
Permutive is a leading data management platform (DMP) built for publishers. Permutive allows publishers to understand and target users in real-time, using first-party data. This helps publishers increase their data driven advertising revenue and increase subscriptions overnight. The Permutive technology is truly privacy compliant. All user data is processed on the device within the browser (on the edge) which means Permutive works in a world without third-party cookies and adheres to GDPR under it’s strictest interpretations. Some of Permutive’s customers include BuzzFeed, Business Insider, Condé Nast International, LADbible and Leaf Group.
Piano is a fast-growing enterprise SaaS company with operations in Philadelphia, Amsterdam, London, New York City, and elsewhere globally. We provide enterprise software to the world’s leading media companies, including NBC Universal, the Economist, Condé Nast, Techcrunch, Bloomberg, and Hearst. Our software enables these companies to create customized digital experiences for users, restrict and sell access to content online, and analyze user behavior in order to drive engagement, loyalty, and revenue.
Sailthru, part of CM Group’s family of brands, helps modern marketers at leading retail and media companies build deeper, longer-lasting relationships with their customers. Sailthru personalizes individual customer experiences across digital communication channels—in email, on a brand’s website and in their mobile applications. Sailthru-powered 1:1 relationships with consumers help drive higher revenue, improve customer lifetime value and reduce churn. The world’s most innovative publishers, including The Economist, Business Insider and Mashable, and the world’s fastest growing ecommerce companies, including Rent The Runway, JustFab and Alex and Ani, trust Sailthru to help them succeed.
Smart is the leading independent ad monetization platform built for premium publishers to serve demanding buyers. Our fully transparent platform and shared-interest business approach enable premium publishers and brands to get their fair share of ad value at every opportunity, on their terms. Publishers can act with certainty and have the control of all the variables for the right blend of transaction models, channels and formats while activating the right audience data for value path optimization. Smart works directly with more than 1,000 publishers worldwide including Financial Times, TracFone, Altice Media Publicité and IMGUR to deliver display, video, native, and rich-media ads to over 50,000 sites and apps. Smart is ranked on the Deloitte Technology Fast 500 EMEA and in the Financial Times’ FT 1000: Europe’s Fastest Growing Companies. Smart operates 12 offices worldwide and leads the charge in building a transparent ecosystem based on quality. Smart is a “GDPR ready” company as certified by independent data protection specialist, ePrivacy GmbH.
We have united and empowered the best publishers in the world and distribute ads to over 1.5Bn people every month within professionally-produced content. Our end-to-end platform delivers full-funnel, outcome-oriented advertising powered by cutting-edge creative technology (Teads Studio) and AI-driven optimization. We have reinvented digital ads and raised quality standards to delight users, publishers and advertisers. Teads partners with the leading marketers, agencies and publishers through its team of 850+ people in 26 countries. For more information please visit http://teads.tv.
true[X] is the leading engagement advertising platform that provides ad technology for quality content. Engagement advertising: opt-in, full-screen, 100% viewable, 100% bot-free experience. The platform was specifically designed to help publishers drive revenue and improve site experiences for users. true[X] provides quality advertising experience for consumers, monetization for premium publishers and return for brand advertisers. For more information, please visit www.truex.com.