/ An inside look at the business of digital content
Archive
-
Incontext Policy
When it comes to AI negotiations, publishers are stronger together
April 24, 2025 | By Paul Bannister, Chief Strategy Officer – Raptive
-
Incontext Revenue
Moving the media marbles in the same direction
April 10, 2025 | By Richard E. Brown, Media Revenue Consultant -
Incontext Revenue
How MIT maximizes editorial value with newsletters
April 3, 2025 | By Esther Kezia Thorpe – Independent Media Reporter -
Incontext Revenue
Yes, publishers can turn young people into paying subscribers
March 13, 2025 | By Esther Kezia Thorpe – Independent Media Reporter -
Incontext Revenue
AI content licensing lessons from Factiva and TIME
March 6, 2025 | By Jessica Patterson – Independent Media Reporter -
Incontext Policy
The AI reckoning for publishers and platforms
February 27, 2025 | By Jason Kint, CEO – DCN -
Incontext Revenue
Subscription growth trends to watch in 2025
February 13, 2025 | By Damian Radcliffe, Carolyn S. Chambers Professor in Journalism – University of Oregon -
Incontext Advertising
Are legacy channels starting to hijack digital budgets?
January 20, 2025 | By Matt Krepsik, CEO – MediaRadar -
Incontext Video
Streaming and advertising: A classic tale—with a twist
December 19, 2024 | By Charlotte Henry – Independent Media Reporter -
Incontext Advertising
4 Improved monetization paths for publishers in 2025
December 16, 2024 | By Jason Kalin, Chief Business Officer – Nativo -
Incontext Revenue
Beyond subscriptions and advertising: 5 proven revenue tactics to try
December 12, 2024 | By Damian Radcliffe, Carolyn S. Chambers Professor in Journalism – University of Oregon -
Incontext Revenue
2024 in review: Trends in digital media monetization
December 11, 2024 | By Simon Klein, Global SVP Supply – Teads