Research / Insights on current and emerging industry topics

Archive

Google data collection research

August 21, 2018 | By DCN

DCN’s Distributed Content Revenue Benchmark Report

January 25, 2017 | By Research Team

Building a strong niche publishing business

January 19, 2017 | By Michelle Manafy, Editorial Director – DCN

Research

Research reveals that ad tech is reducing reader trust
December 13, 2018 ad tech, data, trust, user experience
Research

Navigating the social media advertising paradox
December 5, 2018 brand safety, digital advertising, social media
Marketing

Native advertising: Is there still room to grow?
December 4, 2018 native advertising, supporter
Research

How to build a “habit loop” to form a lasting and lucrative reader relationship
November 28, 2018 consumer behavior, consumer engagement
Research

Media companies seek to innovate through acquisition
November 19, 2018 acquisition, M&A, mergers
Marketing

Marketers are ready to up their personalization game – and publishers can help
November 14, 2018
Research

YouTube outage drives 20% increase in traffic
November 12, 2018 social platforms, supporter, traffic, YouTube
Research

How do Facebook’s News Feed algorithms impact non-profit publishers?
November 7, 2018 social media distribution, social platforms
Research

Are mobile news aggregators on the rise as referral traffic sources?
October 30, 2018 supporter, traffic
Research

How publishers align business models with strategies for social media distribution
October 24, 2018 social distribution, social platforms
Research

In-house agencies on the rise with marketing companies
October 17, 2018
Strategies to drive audience recirculation on your news site
October 10, 2018 consumer behavior, news consumption, user engagement