Research / Insights on current and emerging industry topics
Archive
It’s time to align data practices with consumer expectations
To better understand consumer expectations with online data collection practices, Digital Content Next (DCN) surveyed a nationally representative sample of adults in the U.S.
April 27, 2020 | By Rande Price, Research Director – DCN
New DCN research explores consumer appetite and satisfaction for digital subscriptions
September 19, 2019 | By Rande Price, Research Director – DCN
DCN Direct Audience Revenue Case Studies Report
February 6, 2019 | By Rande Price, Research Director – DCN
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Research
Location moving up in marketing priorities
March 29, 2016 -
Research
Ad spending forecasts still point to strong digital growth
March 23, 2016 -
Research
6 Lessons learned from header bidding
March 22, 2016 -
Innovation
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Research
Strong worldwide content connection
March 16, 2016 -
Research
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Research
Marketers’ programmatic buying habits more than double
March 9, 2016 -
Research
Navigating mobile hurdles in 7 charts
March 8, 2016 -
Research
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Perspectives
The majority of smartphone users are still getting news from traditional media sources
March 2, 2016 -
Perspectives
$66 billion isn’t just for TV advertising anymore
March 1, 2016 -
Research
TV everywhere consumption shifting to connected devices
February 29, 2016