Research / Insights on current and emerging industry topics
Archive
2021 DCN Research: Gen Z Digital Media Attitudes, Values & Behavior
The goal of this research is to help DCN members better understand the way that Gen Z experiences content to build audience reach and engagement.
September 13, 2021 | By DCN
It’s time to align data practices with consumer expectations
April 27, 2020 | By Rande Price, Research VP – DCN
New DCN research explores consumer appetite and satisfaction for digital subscriptions
September 19, 2019 | By Rande Price, Research VP – DCN
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Marketers keep spending on problematic platforms
May 13, 2019 -
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Internet growth accelerates and social continues to climb, but there are changes brewing
April 24, 2019 -
Perspectives
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Consumers are unaware of many of Google’s data practices
April 5, 2019 -
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Paywalls and events are among the many strategies publishers are taking to diversify revenue
March 26, 2019 -
Research
Smart speakers offer publishers new revenue opportunities
March 20, 2019 -
Research
Audio audiences are on the rise
March 12, 2019