Research / Insights on current and emerging industry topics

Archive

January 6, 2025 | By Rande Price, Research VP – DCN digital video, Gen Y, Gen Z, generational media usage

New DCN consumer research: Digital Media Subscription Tracking

May 23, 2023 | By Rande Price, Research VP – DCN

DCN explores the rise of, and best practices for, AVOD and FAST services

October 12, 2022 | By Rande Price, Research VP – DCN

Research

Does sponsored content influence broader news agendas?
February 23, 2022 content creation, native advertising, sponsored content
Research

Digital media behaviors between older and younger generations converge
February 21, 2022 generational media usage
Research

Getting consumers to trust quality information is critical
February 7, 2022 disinformation, fake news, trust
Research

How video streaming services innovate and stay competitive
January 26, 2022 content distribution, M&A, streaming video, video
Research

The consumer complications caused by streaming’s success
January 25, 2022 content discovery, streaming video
Perspectives

Prospering in the increasingly dangerous open programmatic market
January 21, 2022 digital advertising, malware, programmatic, supporter
Research

Publishers focus on scalability and audience growth for 2022
January 18, 2022 audio, M&A, subscriptions
Research

Strategies to help newsrooms build trust with audiences
January 12, 2022 disinformation, news, trust
Video

Finding success in 2022’s competitive streaming market
December 15, 2021 AVOD, OTT, streaming video, SVOD
Evaluating audience engagement post-pandemic
December 8, 2021 attention, Attention Economy, consumer behavior, consumer engagement, subscriptions
Track reader regularity rates to optimize subscription success
November 24, 2021 engagement, retention, subscriptions
Research

Surveillance advertising isn’t just problematic, it eats publisher profits
November 16, 2021 data, digital advertising