Research / Insights on current and emerging industry topics
Archive
2021 DCN Research: Gen Z Digital Media Attitudes, Values & Behavior
The goal of this research is to help DCN members better understand the way that Gen Z experiences content to build audience reach and engagement.
September 13, 2021 | By DCN
It’s time to align data practices with consumer expectations
April 27, 2020 | By Rande Price, Research VP – DCNNew DCN research explores consumer appetite and satisfaction for digital subscriptions
September 19, 2019 | By Rande Price, Research VP – DCN-
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How people find news and what they’ll pay for
June 19, 2019 -
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The future of media will be personal, according to PwC
June 12, 2019 -
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Marketing
DTC brands are disrupting ecommerce—and advertising
June 4, 2019 -
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Marketers keep spending on problematic platforms
May 13, 2019 -
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Perspectives
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