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Higher prices lift spending as subscription habits shift
DCN’s latest subscription research finds that rising prices are pushing household spending higher, even as consumers adjust their mix of streaming, news, and digital services.
October 12, 2026 | By Rande Price, Research VP – DCN
Spending climbs but consumers shift subscriptions toward value
August 10, 2026 | By Rande Price, Research VP – DCN
Consumers rebalance digital subscriptions around value
May 29, 2026 | By Rande Price, Research VP – DCN
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PulsePoint: Programmatic Set to Move Up the Sales Funnel in 2015
November 19, 2014 -
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Forrester: US digital ad spend to overtake TV
November 4, 2014 -
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BI Intelligence: mobile will account for half of digital advertising revenue by 2018
November 3, 2014 -
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Hub Research: TV Advertising in an OTT World report
October 31, 2014 -
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InSkin Media/RAPP Study: over 50% of consumers are put off buying by retargeted ads
October 23, 2014 -
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How Time-Based Measurement is Grabbing Digital Publishers’ Attention
October 22, 2014 -
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eMarketer: Native Advertising Roundup
October 14, 2014 -
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Adap.tv’s fifth-annual 2014 US Video State of Industry report
September 16, 2014 -
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IAB and Winterberry Group White Paper: Going Global: Programmatic Audience Development Around the World
September 7, 2014 -
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Research
Ooyala: The Global Online Video Index Report Q2 2014
July 27, 2014