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DCN’s must reads: week of December 15, 2022
Here are some of the best media stories our team has read so far this week: DCN’s must reads: week of December 8, 2022
Personalized content comes to FAST streaming
With a highly competitive streaming landscape, many content brands are adopting hybrid business models. Disney+ and Netflix now offer lower-priced ad-supported tiers, and Paramount+ and Peacock offer FAST services to…
Feed your UGC community to help your content strategy succeed
You’ve put in the hard yards, integrated an effective Digital Experience Platform (DXP) with engagement and moderation solutions, and finally established a safe space for your audience. With a community…
7 critical media trends to factor into your strategy
It’s been another breakneck year for the media industry. Every year at Media Voices we round up the biggest moments from the past 12 months, and explore how they impact…
DCN’s must reads: week of December 8, 2022
Here are some of the best media stories our team has read so far this week:
Four capabilities your data clean room should provide
Despite industry angst over the impending demise of the cookie, the fact is that third-party data was never that reliable to begin with. These two factors have made publishers sit…
Newsroom social media policies need input from diverse voices
Social media platforms offer journalists a path to audiences and sources. They also give them a way to build their personal brands. However, social media also includes risks such as…
Arc XP
Arc XP is a cloud-native digital experience platform that enables media and entertainment organizations to create and distribute content, drive digital commerce and subscriptions, and deliver powerful multichannel experiences. Providing…
Ad-supported streaming offers opportunities for media brands
As the fight for attention and viewership intensifies, more media companies have diversified their strategies to include ad-supported models. This allows them to scale their advertising offerings and capabilities within…
What publishers can learn from independent creators
Some publishers are evaluating the impact of a Twitter implosion on their website traffic. By Apr 2023, Meta will be sunsetting Instant Articles after seven years of serving fast news…
DCN’s must reads: week of December 1, 2022
Here are some of the best media stories our team has read so far this week: Lion Publishers | What our independent news experts learned from auditing 75 news businesses…
Inside Fox News’ winning podcast strategy
In an era of fragmented, news-hungry consumers, it’s become increasingly challenging for brands to cut through the noise and reach their target audience. New competitors and new strategies have forced…