Search results for "AI"
How the Associated Press is charting its cookieless future
As one of the world’s oldest and most respected publishers, the Associated Press (AP) knows the importance of preparing for changing times. Amidst the deprecation of third-party cookies, publishers are…
DCN’s must reads: week of November 18, 2021
Here are some of the best media stories our team has read so far this week: NiemanLab | The end of “click to subscribe, call to cancel”? One of the…
Avoid the hype. Focus on policy for 2022.
From political races to red carpet award shows and global sports competitions, there are very few “franchises” that aren’t being stretched longer and longer to capitalize on the public’s interest….
Surveillance advertising isn’t just problematic, it eats publisher profits
Tracking and profiling remain standard practices and big business for ad-tech firms in digital advertising, though publishers don’t see much of the money. A new report, Sustainable without surveillance, from…
How to transform information into insights with data governance
The world is estimated to produce about 175ZB of data by 2025. That’s a big number. It is also a big opportunity for brands and publishers looking to better understand…
Safe space: Exploring NASA’s equity efforts with Edward Gonzales
Illustration by Rebecca Ustrell From the narrative-changing storytelling initiative, “Driving Change From the Inside“, a look at the DE+I movement in organizations across the country. CHECK OUT THE FULL SERIES…
DCN’s must reads: week of November 11, 2021
Here are some of the best media stories our team has read so far this week: The Hollywood Reporter | Why Suits Against Netflix Could Shake Streaming (7 min read)…
See through the smoke: recognizing the cannabis ad opportunity
The cannabis industry is currently the fifth largest and fastest-growing consumer industry in the U.S. More than 200 million Americans – about 70% of the population – now live in…
Introducing a new DE&I series: Driving change from the inside
Illustration by Rebecca Ustrell In the pop culture zeitgeist “Game of Thrones,” the Hand of the King bears the burden of their leaders’ whims. So too might our generation’s diversity,…
Attention: The new rules for how publishers can capture it and reap the rewards
The discussion and debate about measurement in online advertising is rife at the moment. However, one thing is clear: For too long viewability has been used to paint an incomplete…
Algorithmic image recognition and “what’s important”
Facebook, Instagram, and Twitter use algorithmic processing for image analysis and sharing. The platforms try to understand the content of these images, and they algorithmically detect the persons and objects…
Building a privacy-first infrastructure for digital advertising
Privacy is rewriting the rules of adtech, causing seismic shifts to the way media is bought and sold. Over the past 10 years, digital advertising has run on personal data…