Research / Insights on current and emerging industry topics

Archive

New DCN consumer research: Digital Media Subscription Tracking

May 23, 2023 | By Rande Price, Research VP – DCN streaming video, subscriptions

DCN explores the rise of, and best practices for, AVOD and FAST services

October 12, 2022 | By Rande Price, Research VP – DCN

It’s a critical time to refocus your subscription strategy

September 15, 2022 | By Rande Price, Research VP – DCN

Research

Ad fraud growth slows for the first time in four years
May 8, 2019 ad fraud
Research

Better machine decision-making, rethinking digital ads, and smart cities will improve the health of the internet
May 1, 2019 digital advertising, IoT, privacy
Research

Internet growth accelerates and social continues to climb, but there are changes brewing
April 24, 2019 consumer behavior, social media
Perspectives

WebRTC is the newest, trickiest front in the fight against redirects
April 19, 2019 ad tech, malware, supporter
Research

How well are digital brands meeting consumers’ hierarchy of digital needs?
April 17, 2019 consumer behavior, consumer expectations, user experience
Research

Community connection drives local news engagement, though support lags
April 10, 2019 consumer behavior, consumer engagement, local news
Research

Consumers are unaware of many of Google’s data practices
April 5, 2019
Research

Changing consumer behavior drives new advertising priorities
April 3, 2019 CTV, digital advertising, supporter, video advertising
Research

Paywalls and events are among the many strategies publishers are taking to diversify revenue
March 26, 2019
Research

Smart speakers offer publishers new revenue opportunities
March 20, 2019 smart speakers
Research

Audio audiences are on the rise
March 12, 2019 audiences, podcasting, voice assistants
Research

A Chinese news app is quietly referring millions of pageviews—here’s how global publishers can take advantage
March 11, 2019 supporter, traffic