/ An inside look at the business of digital content
Archive
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Incontext Research
3 Things standing in the way of engaged time metrics
March 31, 2017 | By Clare Carr, Vice President of Marketing—Parse.ly
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Incontext Perspectives
The fake, the faux, the facts, the future
March 30, 2017 | By Robert Thomson, Chief Executive—News Corp -
Incontext Perspectives
A “Publisher’s Survival Guide” for the platform era
March 30, 2017 | By Justin B. Smith, CEO—Bloomberg Media Group -
Incontext Perspectives
DCN’s must reads: week of March 30, 2017
March 30, 2017 | By DCN -
Incontext Perspectives
The ad tech forest is falling. Here’s why
March 30, 2017 | By Jason Kint, CEO – DCN -
Incontext Research
As content consumption evolves, so must media and marketing strategies
March 28, 2017 | By Rande Price, Research VP – DCN -
Incontext Revenue
What if publishers could see the revenue value of their content in real-time?
March 28, 2017 | By Dennis Yuscavitch, VP of Product Marketing—Outbrain -
Incontext Perspectives
Coalition for Better Ads offers ad standards based on consumer preferences
March 27, 2017 | By John Vilade, SVP of Advertising Relations & TrustX, CRO -
Incontext Perspectives
DCN’s must reads: week of March 23, 2017
March 23, 2017 | By DCN -
Incontext Perspectives
Media alliances take on the Google-Facebook duopoly
March 23, 2017 | By Mark Glaser, Founder and Publisher – MediaShift -
Incontext Research
Understanding the impact of mobile multitasking
March 22, 2017 | By Rande Price, Research VP – DCN -
Incontext Research
A closer look at the boards of U.S. media companies
March 21, 2017 | By Tim Bourgeois — Digital Media Auditor and Consultant