/ An inside look at the business of digital content
Archive
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Incontext Policy
The cracks in Google’s adtech façade are starting to show
September 22, 2022 | By Jason Kint, CEO – DCN
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Incontext Perspectives
DCN’s must reads: week of September 22, 2022
September 22, 2022 | By Michelle Manafy, Editorial Director – DCN -
Incontext Advertising
Cookies got you down? 5 ways to avoid analysis paralysis
September 21, 2022 | By Rebecca Cole, Director of Content and Communications – Sovrn -
Incontext Research
INMA identifies new approaches to attract a Gen Z audience
September 20, 2022 | By Rande Price, Research VP – DCN -
Incontext Perspectives
How to get back to growth in the post-pandemic subscription marketplace
September 19, 2022 | By Theresa Mcendree, Chief Marketing Officer – Recurly -
Incontext Innovation
It’s time for publishers to leverage AI like social media giants do
September 16, 2022 | By Tim Ruder, Principal of Audience Development – Taboola -
Incontext Video
Get smart, TV: Fix the usability experience
September 15, 2022 | By Christy Tanner, President – Tanner Media LLC -
Incontext Research
It’s a critical time to refocus your subscription strategy
September 15, 2022 | By Rande Price, Research VP – DCN -
Incontext Perspectives
DCN’s must reads: week of September 15, 2022
September 15, 2022 | By Michelle Manafy, Editorial Director – DCN -
Incontext Advertising
Why you need a data clean room (and how to choose one)
September 8, 2022 | By Mathias Damm Director, Business Development – 1plusX, a TripleLift company -
Incontext Perspectives
How to convert Millennial and Gen Z TikTok users into readers
September 6, 2022 | By Roland Hamilton, Roland Hamilton, SVP Global Licensing – Jukin Licensing, a division of TMB -
Incontext Video
Forget cable 2.0. Streaming video is TV 3.0
September 1, 2022 | By Matthew Keys – Independent Media Reporter