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Incontext Perspectives
DCN’s recommended reading: week of October 6, 2016
October 6, 2016 | By DCN
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Incontext Perspectives
The case for working with Facebook instead of railing against it
October 6, 2016 | By Mark Glaser, Founder and Publisher – MediaShift -
Incontext Research
Brands and agencies struggle with the pros and cons of walled garden advertising strategies
October 5, 2016 | By Tim Bourgeois — Digital Media Auditor and Consultant -
Incontext Perspectives
Seeing the data for the trees: Overarching themes from Advertising Week
October 4, 2016 | By Eric Hadley, Head of Global Marketing—Outbrain -
Incontext Research
Making metrics meaningful: Benchmarking engaged time
October 3, 2016 | By Kelsey Arendt, Customer Success Manager—Parse.ly -
Incontext Research
Media companies’ Facebook relationship status: It’s complicated
September 30, 2016 | By Michelle Manafy, Editorial Director – DCN -
Incontext Innovation
360 degree video pushes VR into the mainstream
September 29, 2016 | By Ron Miller—Independent Technology Journalist -
Incontext Perspectives
DCN’s recommended reading: week of September 29, 2016
September 29, 2016 | By DCN -
Incontext Research
Social media revenue trends register mix results
September 28, 2016 | By Rande Price, Research VP – DCN -
Incontext Research
Video Ads On Premium Publishers’ Sites Yield 68% Higher Brand Lift
September 27, 2016 | By DCN -
Incontext Perspectives
Publishers need automation, too
September 27, 2016 | By Dave Marquard, Vice President—Integral Ad Science -
Incontext Perspectives
DCN Launches Premium Digital Advertising Marketplace, TrustX
September 26, 2016 | By DCN