Search results for "AI"
Commerce has evolved. It’s time publishers did, too.
Consumer buying habits have changed. The shift to online buying—a trend that was accelerated by the pandemic—has changed the face of commerce forever. In the US alone, e-commerce sales reached…
DCN’s must reads: week of April 6, 2023
Here are some of the best media stories our team has read so far this week: DCN’s must reads: week of March 30, 2023
“Legacy is a positive word for us”: How TIME thrives on its century-old reputation
At the beginning of March, TIME celebrated its centenary. A hundred years after the first TIME magazine was published in New York City on March 3rd 1923, the publication has…
Legal and Legislative Monthly Virtual Meeting
The DCN Legal and Legislative Committee’s monthly virtual meetings summarize and comment on important policy, legal, and legislative news surrounding digital content. This is a free event for DCN members. The unique,…
Do negative headlines drive news traffic?
Digital news media is continuously battling for reader attention. With fierce competition for engagement and loyalty, it is crucial to identify what drives online news consumption. A newly released study, Negativity…
How media innovators leverage the product mindset
With the rapidly changing media landscape organizations must constantly evolve or die. In a recent BCG study, only 35% of companies achieved their digital transformation objectives. Where are you? Companies…
Digital Content Next Endorses Bi-Partisan AMERICA Act to Protect Trust in Online Advertising
NEW YORK – March 30, 2023 – In an effort to provide clarity and transparency in the digital advertising marketplace, Digital Content Next (DCN), the trade association that exclusively represents more than 60…
Digital Content Next Endorses Bi-Partisan AMERICA Act to Protect Trust in Online Advertising
NEW YORK – March 30, 2023 – In an effort to provide clarity and transparency in the digital advertising marketplace, Digital Content Next (DCN), the trade association that exclusively represents more than 60…
Why the FT chose to deliver its new MBA course via newsletter
As publishers look to take advantage of the newsletter boom, news is not the only thing on their minds. Email offers a direct delivery method for all sorts of content…
DCN’s must reads: week of March 30, 2023
Here are some of the best media stories our team has read so far this week: DCN’s must reads: week of March 23, 2023
How publishers are building connections with young audiences
For publishers and media companies, the need to focus on younger audiences for future growth, especially Gen Z (16-25) and young millennials (26-32), is well documented. Most publishers have put…