Research / Insights on current and emerging industry topics

Higher prices lift spending as subscription habits shift

DCN’s latest subscription research finds that rising prices are pushing household spending higher, even as consumers adjust their mix of streaming, news, and digital services.

October 12, 2026 | By Rande Price, Research VP – DCN subscriptions

Spending climbs but consumers shift subscriptions toward value

August 10, 2026 | By Rande Price, Research VP – DCN

Consumers rebalance digital subscriptions around value

May 29, 2026 | By Rande Price, Research VP – DCN

Research

Older listeners are as likely to pay to avoid ads as they are to stop listening altogether
May 16, 2018 audio advertising, digital advertising, subscription models
Research

Why being more transparent about data may make your ads more effective
May 9, 2018 digital advertising, transparency, trust, user experience
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How these 5 reading behaviors predict audience engagement
May 2, 2018 consumer engagement, engagement
Revenue

3 questions to ask your data when evaluating a paywall
April 30, 2018 conversion, subscriptions, supporter
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Bots are busy on Twitter, where non-human activity is common
April 25, 2018 bots, social media
Research

Meeting connected consumer digital expectations
April 18, 2018 mobile experience, mobile marketing
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Local TV news looks to digital for innovation
April 11, 2018 innovation, news, social distribution
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Jason Kint: Here are 5 ways Facebook violates consumer expectations to maximize its profits
April 10, 2018
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In good company: Advertising context matters
April 4, 2018 digital advertising, trust
10 big trends impacting news and media
March 21, 2018 audio search, fake news, preservation, voice enabled
Research

Understanding the science of fake news so we can fix the problem
March 14, 2018 fake news
Research

Navigating nine paths readers take before they subscribe
March 7, 2018 local news, subscriptions