/ An inside look at the business of digital content
Archive
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Incontext Revenue
Q&A: Jeff Burkett, Sr. Director Ad Innovation & Product Strategy The Washington Post, on Ad Viewability
September 9, 2014 | By Michelle Manafy, Editorial Director – DCN
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Incontext Innovation
Six New OPA Members Announced, Reflecting Changes in Digital Content Business
September 9, 2014 | By Michelle Manafy, Editorial Director – DCN -
Incontext Research
IAB and Winterberry Group White Paper: Going Global: Programmatic Audience Development Around the World
September 7, 2014 | By Research Team -
Incontext Innovation
Meredith Builds its Multiplatform Strategy with Debut of Better Homes and Gardens on Connected TV
September 5, 2014 | By Michelle Manafy, Editorial Director – DCNMember Spotlight
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Incontext Innovation
About.com’s Data-driven Overhaul
September 4, 2014 | By Michelle Manafy, Editorial Director – DCNMember Spotlight
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Incontext Perspectives
IBM Plays Up Reusable Content
September 2, 2014 | By Reading ListMember Spotlight
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Incontext Perspectives
Evolving the Viewability Standard with Analytics
September 2, 2014 | By Neeraj Kochhar, Tremor Video -
Incontext Perspectives
Q&A: Catherine Salazar, Managing Partner, Practice Lead MEC, on Targeting Millennials
August 27, 2014 | By Danielle Block, Director, Agency & Advertiser Relations - DCN -
Incontext Perspectives
Time is Money: Right-Sizing Content Strategy
August 21, 2014 | By Michelle Manafy, Editorial Director – DCN -
Incontext Perspectives
Q&A: Andrew Hanelly, SVP of Strategy at McMURRY/TMG, on Marketing to Millennials
August 20, 2014 | By Danielle Block, Director, Agency & Advertiser Relations - DCN -
Incontext Innovation
Q&A: Samantha Minish, Director of Mobile Video Gannett Co., on Video Ad Innovation
August 14, 2014 | By Michelle Manafy, Editorial Director – DCN -
Incontext Innovation
AOL and Girls Who Code Partner to Make Cambio #BuiltByGirls
August 13, 2014 | By Michelle Manafy, Editorial Director – DCNMember Spotlight