Search results for "AI"
DCN’s must reads: week of January 26, 2023
Here are some of the best media stories our team has read so far this week:
Legal and Legislative Monthly Virtual Meeting
The DCN Legal and Legislative Committee’s monthly virtual meetings summarize and comment on important policy, legal, and legislative news surrounding digital content. This is a free event for DCN members. The unique,…
6 unexpected advertising predictions for 2023 and beyond
Recent history has been filled with challenges within our marketplace and we can expect 2023 to bring its own set of hurdles. At MediaRadar, we are constantly monitoring the marketplace…
DCN’s must reads: week of January 19, 2023
Here are some of the best media stories our team has read so far this week: DCN’s must reads: week of January 12, 2023
Weather Channel and Consumer Reports reveal the power of the subscription bundle
Subscription fatigue is a major concern for media brands, as top performers consolidate their market position, while new challengers vie for audience attention. Add to that the current economic downturn,…
The mobile-first reality for publishers
As publishers strive to reach revenue targets, the open programmatic market has cast a shadow over publishers’ ability to nurture their audiences. With the continued rise of mobile-first and in-app…
Visual storytelling – Lessons from the Financial Times’ newsroom
To view the on-demand video, login or register to the DCN member center (on desktop see top right corner of page, on mobile the top center). Juliet Riddell, Head of…
Navigating the next era of media with industry veteran Marcus Mabry
To view the on-demand video, login or register to the DCN member center (on desktop see top right corner of page, on mobile the top center). With younger audiences increasingly…
Hot Topic – Brand Safety
“The truth is always brand safe.“ —Ad Fontes Media/Civic Science The concept of “brand safety” came from a good place. But its broad-stroke application has eliminated some of the most…
Legal and Legislative Day of Action
This full-day event in Washington, DC will allow DCN members to meet key Members of Congress and staff who are discussing and developing high-profile policy solutions. From consumer privacy to…
Tech & Product Innovation Day
This half-day live event in NYC will bring together DCN members to discuss the most pressing issues impacting their tech and product teams: From data management to modern tech stacks,…
The Next Conversation: Affiliate Revenue
Going Deeper: Looking within evergreen content to understand enthusiast consumer behavior and leveraging seasonality Breton Fischetti, VP of Commerce at Recurrent breaks down everything you’re overlooking about evergreen content. With…