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/ An inside look at the business of digital content

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What We're Reading

Big 6 Streamers Projected To Add 195M Subs By 2029
MediaPost

How David Zaslav Blew Up Hollywood
New York Times

Hollywood's labor stoppage is over, but a painful industry-wide transition isn't
Bloomberg

Price Storm: Why Major Streaming Services Have Hiked Rates This Year
Variety

For Every Hit TV Show, There Are More Than 100 Misses
Bloomberg

Amazon Prime No. 1 In U.S. Subs: Paramount+, YouTube Make Gains
MediaPost

Hollywood Needs to Create Its Biggest Hit Ever. Here’s How the Industry Can Make That Happen
Variety

‘Pause Ads’ Creep Onto Hulu, Peacock and Max as Streamers Seek New Revenue
Variety

How will TV’s streaming wars end?
FT

More evidence the streaming wars are (kinda) over: You can watch Dune on Netflix
Vox

Streaming Services Survey Research
Streaming Innovation Alliance

Research: Number of streaming services used by US decreases
Advanced Television
Incontext Policy

Kids digital video is a perilous place and regulation may not be keeping pace
July 11, 2019 | By Bryson Masse – Independent Journalist digital video
Incontext Perspectives

The OTT superhighway: What to expect as everyone goes OTT
July 8, 2019 | By Dana Ghavami, CEO—Spotible digital video, OTT, streaming video, supporter
Incontext Revenue

How Hotstar, India’s hottest OTT service, turns viewers into subscribers
June 11, 2019 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove digital video, mobile, OTT
Incontext Perspectives

Taking a bite out of Apple News+
March 28, 2019 | By Chris Pedigo, SVP Government Affairs – DCN digital video, news aggregation, revenue models, subscription models
Incontext Revenue

How OTT will be sold in 2019 and beyond
December 11, 2018 | By Dana Ghavami, CEO—Spotible digital advertising, digital video, OTT, supporter
Incontext Research

More video content, more confusion. We need to help consumers find what to watch
January 10, 2018 | By Rande Price, Research VP – DCN AI, digital video, OTT, personalization, search, streaming
Incontext Perspectives

Vertical video, brand safety, consolidation, and Meredith: Four predictions for 2018
January 8, 2018 | By Todd Krizelman, CEO – MediaRadar ad tech, brand safety, digital marketing, digital video, supporter
Incontext Innovation

Executive editor Jay Yarow breaks down CNBC’s formula for digital growth
December 21, 2017 | By Ron Miller—Independent Technology Journalist digital video, mobile, news, social distribution, staffing
Incontext Perspectives

The top 8 trends for publishers in 2018
December 14, 2017 | By Mark Glaser, Founder and Publisher – MediaShift AI, blockchain, brand safety, digital video, fake news, Net Neutrality, subscriptions, voice
Incontext Innovation

Behind the YouTube video strategy at The Washington Post, Fusion, and The Atlantic
November 9, 2017 | By Ron Miller—Independent Technology Journalist audiences, content discovery, content distribution, digital video, streaming video, YouTube
Incontext

The 5 big trends media execs must understand to succeed
October 9, 2017 | By Terri Walter, Chief Marketing Officer—Chartbeat digital video, engagement, mobile first, supporter, user experience
Incontext Innovation

If you’re pivoting to video, do it right
October 5, 2017 | By Mark Glaser, Founder and Publisher – MediaShift digital video