/ An inside look at the business of digital content
Archive
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Evaluating audience engagement post-pandemic
December 8, 2021 | By Rande Price, Research VP – DCN
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Evaluating your walled-garden strategy
December 7, 2021 | By Abhishek Dadoo, Co-founder & CEO – Fewcents -
Three trends that will transform media operations and advertising in 2022
December 6, 2021 | By Jennifer Choo, Senior Marketing Manager — Theorem Inc. -
DCN’s must reads: week of December 2, 2021
December 2, 2021 | By Michelle Manafy, Editorial Director – DCN -
Incontext DE&I
Precious resources: Havas’ Juliana Akoumouh on the competition for diverse talent
December 2, 2021 | By Michael Tennant – Founder of Curiosity Lab, Creator of Actually Curious -
How automation can help any publisher compete in digital advertising
November 29, 2021 | By Eddie Lee, Head of Publisher Account Management – Nativo -
Track reader regularity rates to optimize subscription success
November 24, 2021 | By Rande Price, Research VP – DCN -
How pricing flexibility and personalized offers will win the subscription wars
November 23, 2021 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Incontext Advertising
How the Associated Press is charting its cookieless future
November 19, 2021 | By Travis Clinger, SVP, Head of Addressability And Ecosystem – LiveRamp -
DCN’s must reads: week of November 18, 2021
November 18, 2021 | By Michelle Manafy, Editorial Director – DCN -
Avoid the hype. Focus on policy for 2022.
November 18, 2021 | By Jason Kint, CEO – DCN -
Incontext Research
Surveillance advertising isn’t just problematic, it eats publisher profits
November 16, 2021 | By Rande Price, Research VP – DCN