/ An inside look at the business of digital content
Archive
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Incontext Video
Industry experts offer 3 ways streaming services can reduce churn
October 6, 2022 | By Matthew Keys – Independent Media Reporter
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Incontext Advertising
Why FLEDGE might be the best thing hatched in Google’s Sandbox
October 5, 2022 | By Kean Graham, CEO and Founder – MonetizeMore -
Incontext Research
How people under 30 define and engage with “news”
October 4, 2022 | By Suzanne S. LaPierre – Independent Media Reporter -
Incontext Advertising
The back-to-office push is driving ad sales opportunities
October 3, 2022 | By Todd Krizelman, CEO – MediaRadar -
Incontext Perspectives
DCN’s must reads: week of September 29, 2022
September 29, 2022 | By Michelle Manafy, Editorial Director – DCN -
Incontext Innovation
What publishers can learn from the creator economy
September 29, 2022 | By Damian Radcliffe, Carolyn S. Chambers Professor in Journalism – University of Oregon -
Incontext Advertising
How to have the brand suitability conversation with advertisers
September 28, 2022 | By Mimi Wotring, SVP of Publisher Sales & Client Services – DoubleVerify -
Incontext Research
Fake news sites impact readers and the entire industry
September 28, 2022 | By Rande Price, Research VP – DCN -
Incontext DE&I
The gender gap in media is still wider than you think
September 27, 2022 | By Charlotte Ricca – Independent Media Reporter -
Incontext Revenue
Publishers: here’s how to build a resilient audience extension offering
September 26, 2022 | By Pete Rooney, Head of Solutions Engineering – ArcSpan Technologies, Inc. -
Incontext Perspectives
Simple data strategies for subscriptions
September 23, 2022 | By Abhishek Sharma, Co-Founder and CTO – Fewcents -
Incontext Policy
The cracks in Google’s adtech façade are starting to show
September 22, 2022 | By Jason Kint, CEO – DCN