/ An inside look at the business of digital content
Archive
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Incontext Research
AMP referrals to publishers are increasing, and not just from Google
December 12, 2017 | By Clare Carr, Vice President of Marketing—Parse.ly
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Incontext Perspectives
DCN’s must reads: week of December 7, 2017
December 7, 2017 | By DCN -
Incontext Perspectives
Trust is an opportunity. Don’t miss it.
December 7, 2017 | By Jason Kint, CEO – DCN -
Incontext Research
DCN’s new research: Trust as a Proxy for Brand Value
December 6, 2017 | By Rande Price, Research VP – DCN -
Incontext Research
DCN and Reuters Institute studies align: Trust is key for the success of digital media
December 6, 2017 | By Rande Price, Research VP – DCN -
Incontext Perspectives
Why ads.txt is important to both sellers and buyers
December 6, 2017 | By Andy Evans -
Incontext Perspectives
Metrics that matter: email marketing
December 5, 2017 | By Tim Bourgeois — Digital Media Auditor and Consultant -
Incontext Perspectives
Who wins and who loses if net neutrality gets neutralized?
November 30, 2017 | By Mark Glaser, Founder and Publisher – MediaShift -
Incontext Perspectives
DCN’s must reads: week of November 30, 2017
November 30, 2017 | By DCN -
Incontext Research
Research proves it: Viewable marketing campaigns get results (but how much is enough?)
November 29, 2017 | By Rande Price, Research VP – DCN -
Incontext Perspectives
How to tackle brand safety in programmatic, according to GroupM, Vox Media, The Trade Desk, LinkedIn, and Sizmek
November 28, 2017 | By Todd Krizelman, CEO – MediaRadar -
Incontext Perspectives
The Google PR lobbying machine rumbles back
November 20, 2017 | By Jason Kint, CEO – DCN