/ An inside look at the business of digital content
Archive
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Incontext Perspectives
Would you outsource data strategy and execution?
February 5, 2019 | By Michel Benjamin, Director of Marketing—Lotame
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Incontext Innovation
Regulation, revenue diversification, and values top of mind at the 2019 DCN Next: Summit
February 1, 2019 | By Carol Brzozowski – Independent Journalist -
Incontext Perspectives
DCN’s must reads: week of January 24, 2019
January 24, 2019 | By Michelle Manafy, Editorial Director – DCN -
Incontext Perspectives
Fines are fine. But they’re not enough to shake the duopoly’s dominance
January 24, 2019 | By Chris Pedigo, SVP Government Affairs – DCN -
Incontext Research
2019 brings renewed consumer engagement with trust of the media climbing sharply
January 22, 2019 | By Rande Price, Research VP – DCN -
Incontext Perspectives
The threat to CPGs creates advertising opportunities for publishers
January 22, 2019 | By Todd Krizelman, CEO – MediaRadar -
Incontext Innovation
AI Is the new printing press. Here’s what that means for online publishers
January 18, 2019 | By Jon Shalowitz, CEO—LiftIgniter -
Incontext Perspectives
DCN’s must reads: week of January 17, 2019
January 17, 2019 | By Michelle Manafy, Editorial Director – DCN -
Incontext Innovation
How publishers can win the voice war between Amazon and Google
January 17, 2019 | By Mark Glaser, Founder and Publisher – MediaShift -
Incontext Perspectives
Improving viewability creates new opportunities for premium publishers
January 16, 2019 | By Tim Bourgeois — Digital Media Auditor and Consultant -
Incontext Research
Publishers focus on subscriptions as they diversify revenue
January 15, 2019 | By Rande Price, Research VP – DCN -
Incontext Revenue
A new hybrid revenue model for OTT
January 14, 2019 | By Dana Ghavami, CEO—Spotible