/ An inside look at the business of digital content
Archive
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Incontext Innovation
Amid AI, ads and antitrust, press power holds the spotlight at DCN Summit
February 15, 2024 | By Jessica Patterson – Independent Media Reporter
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Incontext Advertising
3 Advertising trends that can’t be ignored
February 7, 2024 | By Todd Krizelman, CEO – MediaRadar -
Incontext Advertising
Three ways publishers can grow ad revenue in 2024
December 4, 2023 | By Isabella Jenkins, Client Revenue Partner – Permutive -
Incontext Advertising
How NPR’s audience-first approach drives advertising success
November 30, 2023 | By Theresa Cramer – Independent Journalist -
Incontext Revenue
How publishers can unlock the commerce opportunity
November 29, 2023 | By Kevin Boyrivent, Director of Product Strategy, Supply Solutions – Criteo -
Incontext Advertising
Data clean rooms are not one size fits all. What do you really need?
November 21, 2023 | By Alexandra Theriault, Chief Growth Officer – Lotame -
Incontext Advertising
What publishers need to know about the media automation journey
November 13, 2023 | By Michele Bavitz, Global Head of Account Management – Theorem -
Incontext Advertising
How publishers fight misinformation in ads
November 1, 2023 | By Tobias Silber, CBO – GeoEdge -
Incontext Advertising
Self-service advertising platforms: 7 benefits publishers can’t ignore
October 30, 2023 | By Axel Ernstsson, Head of Solution Engineering – DanAds -
Incontext Advertising
How optimizing ads reinforces premium video experiences
October 18, 2023 | By Emmanuel Josserand, Senior Director, Brand, Agency and Industry Relations – FreeWheel -
Incontext Advertising
Inside the surprising AI Advertising opportunity
October 16, 2023 | By Todd Krizelman, CEO – MediaRadar -
Incontext Advertising
Advertising strategies: shifting tides from OMP to direct-sold
October 3, 2023 | By Alex Dzegar, Client Partner – Permutive