Digital Content Next is the only trade association that exclusively serves the unique and diverse needs of high-quality digital content companies that manage trusted, direct relationships with consumers and marketers.
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How social audio supports The Washington Post’s “adoption, addiction, and affection” strategy
May 19, 2022 | By Jessica Patterson – Independent Media Reporter
Five big leadership challenges facing the media industry
May 12, 2022 | By Damian Radcliffe, Carolyn S. Chambers Professor in Journalism–University of Oregon
Stay the course
May 5, 2022 | By Jason Kint, CEO – DCN
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How to increase revenue by cutting ties to indirect demand sources
May 25, 2022 | By Ron Silva, Director of Publisher Account Management – Nativo -
Research
Publisher demographics are more effective than data-brokered targeting
May 24, 2022 | By Rande Price, Research VP – DCN -
Advertising
Winners from the CTV boom to be decided by early measurement adoption
May 23, 2022 | By Andrew Smith, SVP Product, Publisher – DoubleVerify
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Supporter Spotlight
Where conversations fit into your paywall strategy
In recent years, the rise in paywalls has grown in tandem with another trend: a renewed interest in community on the part of publishers.
By Joel Bejar, SVP Business Development – OpenWeb