Search results for "AI"
Digital Content Next Continues Advocacy Focus, Welcomes New Executive Committee Members
New York, NY – (February 8, 2021) – Digital Content Next (DCN), the only trade association exclusively dedicated to trusted, high-quality digital content brands, announced updates to its 2021 Executive Committee after convening…
3 trends that will define media success in 2021
Covid-19 hit some sectors of the media industry hard (live sports, concerts and trade shows). The global entertainment and media industry saw its largest revenue decline in more than two…
DCN’s must reads: week of February 4, 2021
Here are some of the best media stories our team has read so far this week: Recode | Big Tech is so big it doesn’t need its founders anymore (5…
Media leaders reflect on managing remotely as they look to a hybrid future
Since Covid-19 closed offices everywhere, the workplace has changed beyond recognition. Home working currently accounts for than more than two-thirds of economic activity in the U.S. Now, about a year…
Retention strategies are critical to combat streaming churn
According to Deloitte’s Media Trends Report, at the start of 2020, consumers subscribed to an average of three paid streaming video services. Ten months later, in October 2020, consumers subscribed…
How The Texas Tribune aligns product and editorial for audience retention
As McKinsey reminds us, great products result when companies build bridges between technology innovation and audience preference. It is critical to deliver a holistic experience across functions and every stage…
DCN’s must reads: week of January 28, 2021
Here are some of the best media stories our team has read so far this week: The Financial Times | Big Tech’s reckoning over paying for news (3 min read)…
Why healthy competition would heal our big tech problems
Public policy debates over consumer privacy and platform liability will feature prominently in 2021. Some are even hopeful that policymakers can reach bipartisan agreement on solutions. These are two important…
Preparing for advanced TV’s 2021 take off
The new year brings new cheer to the advanced TV advertising sector, with an exceptional outlook for 2021. Following months of accelerated change in 2020, a remarkable 84% of marketers…
To thrive in the post-cookie era, web publishers must act now
As we enter a new year, most tech departments look to create a product creation and upgrade schedule for the year, which then gets divided into two or three-week sprints….
How powerful are deepfakes in spreading misinformation?
Deepfakes, manipulated videos synthesized by deep learning, are the newest tools in the misinformation arsenal box. Easily accessible via open-source applications, they offer a cheap and efficient way to create…
