Research / Insights on current and emerging industry topics
Archive
2021 DCN Research: Gen Z Digital Media Attitudes, Values & Behavior
The goal of this research is to help DCN members better understand the way that Gen Z experiences content to build audience reach and engagement.
September 13, 2021 | By DCN
It’s time to align data practices with consumer expectations
April 27, 2020 | By Rande Price, Research VP – DCN
New DCN research explores consumer appetite and satisfaction for digital subscriptions
September 19, 2019 | By Rande Price, Research VP – DCN
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Research
New DCN report offers insights on programmatic marketplace
January 7, 2020 -
Research
Consumers are excited about 5G connectivity. Less so about escalating privacy concerns
December 17, 2019 -
Publishers have reevaluated their platform relationships
December 10, 2019 -
Research
What this past quarter of engagement data tells us heading into 2020
December 9, 2019 -
Research
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Research
Premium context and 30-second spots dominate video advertising right now
November 25, 2019 -
Research
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Research
The publishers’ guide to ecommerce
November 11, 2019 -
Research
Navigating nine consumer paths to digital subscriptions
November 4, 2019 -
Research
Malvertising: You ain’t seen nothin’ yet
October 30, 2019 -
Research
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Research