Research / Insights on current and emerging industry topics

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DCN Digital Media Subscription Tracking Report: insights into a dynamic market

February 5, 2025 | By Rande Price, Research VP – DCN subscription models, subscriptions

DCN Research: Decoding the video habits of Gen Z and Gen Y

January 6, 2025 | By Rande Price, Research VP – DCN

DCN research unveils the power of representation in audience engagement

October 4, 2023 | By Rande Price, Research VP – DCN

Research

Location moving up in marketing priorities
March 29, 2016 location-based, marketing
Research

Ad spending forecasts still point to strong digital growth
March 23, 2016 Ad Spending
Research

6 Lessons learned from header bidding
March 22, 2016 digital advertising, programmatic, supporter
Innovation

Study finds legacy newsrooms embrace innovation, but not cultural change
March 18, 2016 culture, innovation
Research

Strong worldwide content connection
March 16, 2016 mobile, OTT, streaming
Research

US and global consumer spending on media content and technology continues to rise
March 11, 2016 media spending
Research

Marketers’ programmatic buying habits more than double
March 9, 2016 digital advertising, programmatic, supporter
Research

Navigating mobile hurdles in 7 charts
March 8, 2016 mobile, mobile advertising, mobile marketing
Research

How newspapers can capitalize on consumers’ content demand(s)
March 8, 2016 news consumption, newspapers
Perspectives

The majority of smartphone users are still getting news from traditional media sources
March 2, 2016 mobile, news consumption
Perspectives

$66 billion isn’t just for TV advertising anymore
March 1, 2016 digital advertising
Research

TV everywhere consumption shifting to connected devices
February 29, 2016 tv-everywhere