Research / Insights on current and emerging industry topics

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New DCN consumer research: Digital Media Subscription Tracking

May 23, 2023 | By Rande Price, Research VP – DCN streaming video, subscriptions

DCN explores the rise of, and best practices for, AVOD and FAST services

October 12, 2022 | By Rande Price, Research VP – DCN

It’s a critical time to refocus your subscription strategy

September 15, 2022 | By Rande Price, Research VP – DCN

Research

Media companies can learn about growing audiences from creators
March 12, 2024 audience acquisition
Research

Addressing the collateral damage of news avoidance
March 7, 2024 consumer behavior, consumer engagement, digital advertising, news consumption, subscriptions
Research

Not disclosing AI-generated content negatively impacts trust
March 5, 2024 AI, misinformation, trust
Research

Unchecked AI threatens democracy
February 27, 2024 AI, regulation
Research

YouTube dominates social platform usage
February 20, 2024 social platforms
Advertising

3 Advertising trends that can’t be ignored
February 7, 2024 digital advertising, supporter
Research

What audiences of all ages like about “non-premium” video
February 5, 2024 consumer behavior, streaming video, video
Research

Cancellation strategy is an essential piece of subscriber retention
January 29, 2024 subscriptions
Research

In the UK, local news is community driven
January 23, 2024 consumer behavior, consumer engagement, local news
Research

Everyone’s talking about GenAI. But who’s really using it?
January 22, 2024 AI, consumer behavior
Research

Newsroom diversity fails to keep pace with the population
January 16, 2024 Diversity, staffing
Research

Flexibility is the new norm in newsrooms
January 8, 2024 AI, DE&I, staffing