Research / Insights on current and emerging industry topics
Archive
2021 DCN Research: Gen Z Digital Media Attitudes, Values & Behavior
The goal of this research is to help DCN members better understand the way that Gen Z experiences content to build audience reach and engagement.
September 13, 2021 | By DCN
It’s time to align data practices with consumer expectations
April 27, 2020 | By Rande Price, Research VP – DCN
New DCN research explores consumer appetite and satisfaction for digital subscriptions
September 19, 2019 | By Rande Price, Research VP – DCN
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Perspectives
Are 5 second ads the new Snapchat?
June 10, 2016 -
Research
Automated detection improves privacy practices
June 8, 2016 -
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Perspectives
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Research
Attention is a valuable audience attribute
May 25, 2016 -
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Mobile is powerful platform for long-form content
May 18, 2016 -
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2016 DCN content distribution impact research
May 12, 2016