Research / Insights on current and emerging industry topics

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DCN Digital Media Subscription Tracking Report: insights into a dynamic market

February 5, 2025 | By Rande Price, Research VP – DCN subscription models, subscriptions

DCN Research: Decoding the video habits of Gen Z and Gen Y

January 6, 2025 | By Rande Price, Research VP – DCN

DCN research unveils the power of representation in audience engagement

October 4, 2023 | By Rande Price, Research VP – DCN

Perspectives

Prospering in the increasingly dangerous open programmatic market
January 21, 2022 digital advertising, malware, programmatic, supporter
Research

Publishers focus on scalability and audience growth for 2022
January 18, 2022 audio, M&A, subscriptions
Research

Strategies to help newsrooms build trust with audiences
January 12, 2022 disinformation, news, trust
Video

Finding success in 2022’s competitive streaming market
December 15, 2021 AVOD, OTT, streaming video, SVOD
Evaluating audience engagement post-pandemic
December 8, 2021 attention, Attention Economy, consumer behavior, consumer engagement, subscriptions
Track reader regularity rates to optimize subscription success
November 24, 2021 engagement, retention, subscriptions
Research

Surveillance advertising isn’t just problematic, it eats publisher profits
November 16, 2021 data, digital advertising
Research

Algorithmic image recognition and “what’s important”
November 9, 2021 algorithmic bias, social platforms
Video

More people are streaming, but how sticky are SVOD services?
November 2, 2021 streaming video, subscriptions, SVOD
Research

Which platforms are “best” for spreading conspiracy theories?
October 27, 2021 disinformation, fake news, social platforms
Research

Local newspapers are changing. Here’s how journalists feel about it
October 18, 2021 digital transformation, local news, news
Research

Subscription strategies to convert light readers
October 12, 2021 consumer behavior, subscriptions