Research / Insights on current and emerging industry topics

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New DCN consumer research: Digital Media Subscription Tracking

May 23, 2023 | By Rande Price, Research VP – DCN streaming video, subscriptions

DCN explores the rise of, and best practices for, AVOD and FAST services

October 12, 2022 | By Rande Price, Research VP – DCN

It’s a critical time to refocus your subscription strategy

September 15, 2022 | By Rande Price, Research VP – DCN

Research

Premium VOD advertising placements outperform YouTube and Facebook
August 31, 2021 context, digital advertising, halo efffect
Research

Subscription growth continues globally, but competition is fierce
August 25, 2021 streaming, subscriptions
Research

A Covid-era study reveals best practices for automated reporting
August 17, 2021 automated writing, automation, content creation
Research

Social platforms fail to protect users from hate
August 10, 2021 social platforms
Research

Meeting these consumer expectations is critical for streaming success
July 28, 2021 AVOD, consumer expectations, OTT, streaming video
Research

Should newsrooms remain neutral?
July 21, 2021 consumer expectations, news
Research

Game on: How younger consumers’ behavior shapes media usage
July 15, 2021 consumer behavior, generation z, generational media usage
Research

Investigating YouTube’s algorithmic black box
July 13, 2021 content discovery, streaming video
Research

Top ad servers service the fake news ecosystem
June 29, 2021 digital advertising, fake news
Innovation

Abandon the inverted pyramid. It’s time to rebuild the news.
June 14, 2021 content creation, content delivery, news consumption
Research

Targeting practices: a critical look at surveillance advertising
June 1, 2021 data collection, digital advertising, targeting
Perspectives

Lessons learned from the pandemic-era subscription boom
May 24, 2021 subscriptions, supporter