/ An inside look at the business of digital content
Archive
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Incontext Perspectives
Viewability + engagement = highly valuable impressions
July 12, 2021 | By Bruce Brandfon, Chief Media Officer – Duration Media
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Incontext Perspectives
Why third-party cookies should be dead to you (regardless of what Chrome does)
July 8, 2021 | By Valbona Gjini, Marketing Director – ID5 -
Incontext Perspectives
DCN’s must reads: week of July 1, 2021
July 1, 2021 | By Michelle Manafy, Editorial Director – DCN -
Incontext Video
How NBCUniversal turned the Olympic postponement into multiplatform gold
July 1, 2021 | By Charlotte Ricca – Independent Media Reporter -
Incontext Perspectives
Will iOS and cookie privacy updates affect Facebook?
June 30, 2021 | By Todd Krizelman, CEO – MediaRadar -
Incontext Research
Top ad servers service the fake news ecosystem
June 29, 2021 | By Rande Price, Research VP – DCN -
Incontext Perspectives
9 ways edge publishing will optimize performance and engagement
June 28, 2021 | By Bridget Lane, Senior Software Developer – Fastly -
Incontext Perspectives
DCN’s must reads: week of June 24, 2021
June 24, 2021 | By Michelle Manafy, Editorial Director – DCN -
Incontext Video
Meredith’s video push centers on diversity and diversification
June 24, 2021 | By Esther Kezia Thorpe – Independent Media Reporter -
Incontext Perspectives
We’re entering the age of prediction-based marketing
June 23, 2021 | By Jürgen Galler, CEO and Founder — 1plusX -
Incontext Perspectives
Media companies have been disrupted. Here’s 3 ways they can flip the script
June 22, 2021 | By Chris Hansen, SVP Media and Information Services – 3Pillar Global -
Incontext Policy
Digital advertising data: legislation and regulation
June 21, 2021 | By DCN