/ An inside look at the business of digital content
Archive
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Incontext Advertising
How automation harmonizes tech-enabled creatives and ad ops
June 10, 2024 | By Michele Bavitz, Global Head of Account Management – Theorem
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Incontext Innovation
How Outside, FT and Dow Jones use AI for search and solutions
June 6, 2024 | By Jessica Patterson – Independent Media Reporter -
Incontext Perspectives
DCN’s media industry must reads: week of June 6, 2024
June 6, 2024 | By Michelle Manafy, Editorial Director – DCN -
Incontext Research
Survey reveals 2024 referral traffic trends for publishers
May 28, 2024 | By Dorinne Hoss, Head of Marketing – Arc XP -
Incontext Advertising
How publishers can use predictive audiences to grow revenue
May 28, 2024 | By Danish Ahmed, Director of Product Management – Nativo -
Incontext Perspectives
Rebuilding the crumbling news Infrastructure
May 23, 2024 | By Delano R. Massey, Managing Editor – Axios Local -
Incontext Perspectives
DCN’s media industry must reads: week of May 23, 2024
May 23, 2024 | By Michelle Manafy, Editorial Director – DCN -
Incontext Research
Consumers value local news, though they fail to support it
May 21, 2024 | By Rande Price, Research VP – DCN -
Incontext Advertising
The resurgence of rich media ad products
May 20, 2024 | By Shawn Pokorny, Director of Campaign Services – Clipcentric -
Incontext Revenue
With 1 million subscribers, The Atlantic eyes what’s next
May 16, 2024 | By Jessica Patterson – Independent Media Reporter -
Incontext Perspectives
DCN’s media industry must reads: week of May 16, 2024
May 16, 2024 | By Michelle Manafy, Editorial Director – DCN -
Incontext Research
What Twitch can teach the media about audience engagement
May 14, 2024 | By Rande Price, Research VP – DCN