/ An inside look at the business of digital content
Archive
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Incontext Research
Ad fraud growth slows for the first time in four years
May 8, 2019 | By Rande Price, Research VP – DCN
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Incontext Perspectives
To maximize OTT performance, should we think lean back or lean forward?
May 6, 2019 | By Dana Ghavami, CEO—Spotible -
Incontext Perspectives
Publishers face new risks in the wake of the CCPA
May 3, 2019 | By Steve Stup, CRO—The Media Trust -
Incontext Revenue
The cannabis business is booming. So how about the cannabis ad business?
May 2, 2019 | By Maureen Morrison, Independent Marketing Consultant -
Incontext Perspectives
DCN’s must reads: week of May 2, 2019
May 2, 2019 | By Michelle Manafy, Editorial Director – DCN -
Incontext Research
Better machine decision-making, rethinking digital ads, and smart cities will improve the health of the internet
May 1, 2019 | By Rande Price, Research VP – DCN -
Incontext Perspectives
Channels, conversions, and churn: Why better mobile UX is key for publishers
April 29, 2019 | By Su Hang, Data Scientist–Chartbeat -
Incontext Revenue
Back in black: The rise of revenue diversification
April 26, 2019 | By Rachel Williams, Product Marketing Manager—Outbrain -
DCN’s must reads: week of April 25, 2019
April 25, 2019 | By Michelle Manafy, Editorial Director – DCN -
Incontext Innovation
The New York Times helps consumers decide where to draw the line on privacy
April 24, 2019 | By Bryson Masse – Independent Journalist -
Incontext Research
Internet growth accelerates and social continues to climb, but there are changes brewing
April 24, 2019 | By Rande Price, Research VP – DCN -
Incontext Perspectives
Mobile apps are making a comeback and publishers better be ready
April 22, 2019 | By Eric Shih, Chief Supply Officer - Teads