Please join us for the 12th Annual OPA Summit [Note: DCN was previously the OPA] at the Mandarin Oriental in Miami, Florida from January 22nd (opening cocktail/dinner reception) to January 24th, 2014 (wrapping at noon). This private, off-the-record meeting is attended exclusively by senior executives from OPA member companies and will offer thought provoking discussion around an “EPIC”  theme: Energize. Profit. Innovate. Change.

At this year’s OPA Summit we will focus on strategies for maximizing and monetizing your brand’s strengths – creating the content people love – while embracing change and fostering a culture of continuous innovation. You will learn how to:

• Refocus on your best customers to create better products and more effective advertising and marketing solutions.
• Better leverage organizational and customer data to drive innovation and user-centric products.
• Create management, recruiting and retention strategies that drive success.
• Leverage insights from technology that is moving and disrupting the market.
• Profit from the next big growth opportunities.

At the OPA Summit, you will benefit from the experience of your peers as well as the perspectives of best-selling authors and leading industry, agency and marketing executives. We are pleased to have a great line up of speakers including:

• Adam Bain, President of Global Revenue, Twitter
• Dr. Tomas Chamorro-Premusic, Professor of Business Psychology, University College, London
• Brian Cooley, Editor-at-Large, CNET
• Peter Fader, Frances and Pei-Yuan Chia Professor of Marketing at the Wharton School of the University of Pennsylvania
• Scott Hess, Senior Vice President, Human Intelligence, Spark SMG
• John Paton, CEO, Digital First Media
• Tony Tjan, CEO, Managing Partner & Founder of Cue Ball,  Vice Chairman, Parthenon and best-selling author of Hearts, Smarts, Guts and Luck
  Strauss Zelnick, Founder, Zelnick Media

Join us to see who is shaping the future of marketing and media with compelling content experiences. Marketing and digital media leaders from a diverse range of businesses — from energy drinks to finance and from pop culture to the newspaper of record — will be in attendance and on the agenda. Content All Stars is a one-of-a-kind networking and learning opportunity designed to help you make connections that will matter, personally and professionally.

Note: If you are a DCN Publisher member be sure to log in to the member center to access more content below.

This is a DCN Publisher Member-only, complimentary event, designed for the video business leads from the DCN member companies.  Sessions on the agenda include:

• Video Success on Facebook – We’ll hear from Facebook about what’s working for content companies that are successfully leveraging video on their platform
• Opportunities in OTT – Accenture will present market analysis on how the evolving television business presents opportunities for content companies in OTT and direct to consumer strategies; we’ll follow the market analysis with a panel discussion among members who are extending their video content to connected devices
• Growing Quality Video Inventory – A case study presented by Slate and Teads on one member’s approach to increasing quality video inventory, including how to engage with editorial and drive revenue growth
• Time Inc.’s Video Transformation – An interview with JR McCabe, SVP of Video, will dive into the strategy behind their investment in original video content that leverages the legacy of the Time Inc. brands and strives to create compelling new ones
• Roundtable Discussions – Small group discussions that are led by a facilitator and allow for direct interaction with your peers on issues of interest. With your help, we identify a variety of topics, and participants have the option of selecting one of multiple discussions that occur simultaneously.
• And more…

This is a private, complimentary DCN event, designed for executives who have responsibility for the mobile business within DCN member companies.