Research / Insights on current and emerging industry topics

Archive

DCN Digital Media Subscription Tracking Report: insights into a dynamic market

February 5, 2025 | By Rande Price, Research VP – DCN subscription models, subscriptions

DCN Research: Decoding the video habits of Gen Z and Gen Y

January 6, 2025 | By Rande Price, Research VP – DCN

DCN research unveils the power of representation in audience engagement

October 4, 2023 | By Rande Price, Research VP – DCN

Research

Research offers insight into fake news and how to build a culture of truth
May 9, 2017 fake news, trust
Research

Digital advertising insights as the market reaches attention saturation
May 3, 2017 attention, digital advertising, duopoly, live streaming, OTT, social media distribution
Research

Mapping “mobile first” for global consumers and content
May 1, 2017 content distribution, mobile, mobile first
Research

OTT video viewership will surpass traditional TV in the next two years
April 26, 2017 digital video, OTT
Research

Virtual Assistants challenge the search box
April 25, 2017 AI, artificial intelligence, search, virtual assistants, voice
Research

Pre-roll is the most informative and engaging video ad format
April 21, 2017 digital advertising, video advertising
Research

It’s time to take action against ad fraud
April 18, 2017 ad fraud, brand safety, digital advertising
Research

The Associated Press offers a guide to artificial intelligence in the newsroom
April 12, 2017 AI, artificial intelligence, machine learning
Research

Nearly half of political news content tweeted is fake
April 4, 2017 news, social media, trust
Perspectives

How to engage multitasking, multiplatform consumers
April 3, 2017 content consumption, mobile, mobile marketing, multitasking
Research

3 Things standing in the way of engaged time metrics
March 31, 2017 analytics, Attention Economy, engagement, metrics, time spent
Research

As content consumption evolves, so must media and marketing strategies
March 28, 2017 Ad Blocking, content consumption, media habits, social media, streaming media