Research / Insights on current and emerging industry topics
Archive
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Research
Kantar Finds Overall Ad Spend Down 4% in Q1
June 30, 2015 | By Research Team—DCN
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Research
Marketing Success is Dependent on Getting Digital Right
June 29, 2015 | By Aaron Peterson, Marketing Manager—Millward Brown Digital -
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High Volume of Generic Communications Disengage Digital Consumers
June 24, 2015 | By Rande Price, Research VP – DCN -
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Liquid Audiences Impact Content and Marketing Strategies
June 23, 2015 | By Research Team—DCN -
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Users Value Their Time… and Your Content
June 19, 2015 | By Rande Price, Research VP – DCN -
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Reuters’ Digital News Report Finds Social, Mobile on the Rise but Video Flat
June 17, 2015 | By Rande Price, Research VP – DCN -
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MMA Releases Guidance Report on Location Audience Targeting
June 15, 2015 | By Research Team—DCN -
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IAB Survey Finds Mobile Consumers Worldwide are Watching Long Form Video
June 9, 2015 | By Research Team—DCN -
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Marketers Shift TV Budgets to Programmatic Video
June 5, 2015 | By Research Team—DCN -
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DCN Members React to the API’s Innovation Report
June 1, 2015 | By Michelle Manafy, Editorial Director – DCN -
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The 2015 Internet Trends Report
May 28, 2015 | By Research Team—DCN -
Research
Content Pirates and Ad Hijackers Earn $200 million a Year
May 22, 2015 | By Research Team—DCN