Research / Insights on current and emerging industry topics
Archive
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Perspectives
The deal with disclosure and the ethics of native advertising
September 6, 2016 | By Theresa Cramer – Independent Journalist
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Research
Survey finds newsrooms are monitoring metrics, not acting on them
August 29, 2016 | By Jason Alcorn, Metrics Editor—MediaShift -
Research
Buying, renting videos by title is not making the leap to digital
August 26, 2016 | By DCN -
Research
What news publishers’ risk in social distribution
August 24, 2016 | By Rande Price, Research VP – DCN -
Research
Local publishers meet consumer expectations
August 17, 2016 | By Rande Price, Research VP – DCN -
Perspectives
Time for marketers to up their emoji game
August 15, 2016 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Research
Facebook dominates magazine brands’ social media engagement, but Instagram is gaining fast
August 11, 2016 | By Research Team -
Research
Publishers increase mobile investment
August 10, 2016 | By Rande Price, Research VP – DCN -
Research
Streaming dominates video content piracy
August 3, 2016 | By Rande Price, Research VP – DCN -
Research
Marketers increasingly favor viewability and third-party verification
August 2, 2016 | By Research Team -
Research
Mobile conversions climb, but cross-device is still a hike
July 29, 2016 | By Peggy Anne Salz, Founder and Lead Analyst – Mobile Groove -
Research
Hispanic digital divide narrows
July 27, 2016 | By Rande Price, Research VP – DCN