Research / Insights on current and emerging industry topics
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Research
Practical advice for putting AI to work in the newsroom
January 17, 2018 | By Rande Price, Research VP – DCN -
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More video content, more confusion. We need to help consumers find what to watch
January 10, 2018 | By Rande Price, Research VP – DCN -
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Evaluating the impact of fake news: It’s reach is broad and narrow
January 3, 2018 | By Rande Price, Research VP – DCN -
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Customers want personalization but trust is a critical component for success
December 15, 2017 | By Michelle Manafy, Editorial Director – DCN -
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Understanding the three types of news subscribers and how to attract them
December 12, 2017 | By Rande Price, Research VP – DCN -
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AMP referrals to publishers are increasing, and not just from Google
December 12, 2017 | By Clare Carr, Vice President of Marketing—Parse.ly -
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DCN and Reuters Institute studies align: Trust is key for the success of digital media
December 6, 2017 | By Rande Price, Research VP – DCN -
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Research proves it: Viewable marketing campaigns get results (but how much is enough?)
November 29, 2017 | By Rande Price, Research VP – DCN -
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Research proves that ad placement directly impacts brand perception
November 15, 2017 | By Rande Price, Research VP – DCN -
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From clicks to engagement: The enhanced art of writing headlines
November 13, 2017 | By Terri Walter, Chief Marketing Officer—Chartbeat -
Asking the right questions to stop information disorder
November 8, 2017 | By Rande Price, Research VP – DCN -
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Consumers demand increased transparency from tech platforms
November 1, 2017 | By Rande Price, Research VP – DCN