Research / Insights on current and emerging industry topics
Archive
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Perspectives
DTC brands are disrupting ecommerce—and advertising
June 4, 2019 | By Todd Krizelman, CEO – MediaRadar
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Research
Chartbeat spent more than 400 hours analyzing subscriptions—here’s what we’ve found
June 3, 2019 | By Nancy Lee, Senior Product Manager—Chartbeat -
Research
Social media must step up its game against disinformation
May 22, 2019 | By Rande Price, Research VP – DCN -
Research
Marketers keep spending on problematic platforms
May 13, 2019 | By Michelle Manafy, Editorial Director – DCN -
Research
Ad fraud growth slows for the first time in four years
May 8, 2019 | By Rande Price, Research VP – DCN -
Research
Better machine decision-making, rethinking digital ads, and smart cities will improve the health of the internet
May 1, 2019 | By Rande Price, Research VP – DCN -
Research
Internet growth accelerates and social continues to climb, but there are changes brewing
April 24, 2019 | By Rande Price, Research VP – DCN -
Perspectives
WebRTC is the newest, trickiest front in the fight against redirects
April 19, 2019 | By Tobias Silber, CBO – GeoEdge -
Research
How well are digital brands meeting consumers’ hierarchy of digital needs?
April 17, 2019 | By Rande Price, Research VP – DCN -
Research
Community connection drives local news engagement, though support lags
April 10, 2019 | By Rande Price, Research VP – DCN -
Research
Changing consumer behavior drives new advertising priorities
April 3, 2019 | By Melinda McLaughlin, CMO—Extreme Reach -
Research
Paywalls and events are among the many strategies publishers are taking to diversify revenue
March 26, 2019 | By Rande Price, Research VP – DCN