Research / Insights on current and emerging industry topics
Archive
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Revenue
Q2 ad rates are at a historic low: This is how publishers should address it
April 15, 2020 | By Tyler Bishop, CMO – Ezoic
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Research
Post-coronavirus content: A Chartbeat analysis of global engagement data
April 13, 2020 | By Jill Nicholson, Senior Director of Customer Education – Chartbeat -
Research
Calculating the value of media content
April 10, 2020 | By Rande Price, Research VP – DCN -
Research
Survey confirms Covid-19 news differs by source, often with misinterpretation
April 7, 2020 | By Rande Price, Research VP – DCN -
Research
An analysis of the spend amidst Covid-19: threats and opportunities
April 1, 2020 | By Todd Krizelman, CEO – MediaRadar -
Research
Republicans are more likely than Democrats to suffer from news fatigue
March 25, 2020 | By Rande Price, Research VP – DCN -
Research
How flagging content really affects the perception of truthfulness
March 17, 2020 | By Rande Price, Research VP – DCN -
Research
More advertising doesn’t equal more effective advertising – the numbers back it up
March 16, 2020 | By Jamie Auslander, SVP Research & Analytics—true[X] -
Video
Churn closes in on customer acquisition as the priority for streaming services
March 12, 2020 | By Michelle Manafy, Editorial Director – DCN -
Research
Consumers oppose being microtargeted by political advertising
March 10, 2020 | By Rande Price, Research VP – DCN -
Research
How “Behind the Story” cards affect readers’ trust in the news
March 3, 2020 | By Rande Price, Research VP – DCN -
Publishers prepare for 2020 with technology investments
February 21, 2020 | By Rande Price, Research VP – DCN