Research / Insights on current and emerging industry topics
Archive
-
Perspectives
Consumer behavior will never be the same again
May 20, 2020 | By Michelle Manafy, Editorial Director – DCN
-
Research
ISBA’s new research challenges the programmatic supply chain
May 8, 2020 | By Rande Price, Research VP – DCN -
Research
Newsroom staffs were in steep decline even before the pandemic
May 5, 2020 | By Rande Price, Research VP – DCN -
Perspectives
Why marketers should be afraid of the dark
April 20, 2020 | By Stephen DiMarco, Chief Digital Officer, NA – Kantar -
Revenue
Q2 ad rates are at a historic low: This is how publishers should address it
April 15, 2020 | By Tyler Bishop, CMO – Ezoic -
Research
Post-coronavirus content: A Chartbeat analysis of global engagement data
April 13, 2020 | By Jill Nicholson, Senior Director of Customer Education – Chartbeat -
Research
Calculating the value of media content
April 10, 2020 | By Rande Price, Research VP – DCN -
Research
Survey confirms Covid-19 news differs by source, often with misinterpretation
April 7, 2020 | By Rande Price, Research VP – DCN -
Research
An analysis of the spend amidst Covid-19: threats and opportunities
April 1, 2020 | By Todd Krizelman, CEO – MediaRadar -
Research
Republicans are more likely than Democrats to suffer from news fatigue
March 25, 2020 | By Rande Price, Research VP – DCN -
Research
How flagging content really affects the perception of truthfulness
March 17, 2020 | By Rande Price, Research VP – DCN -
Research
More advertising doesn’t equal more effective advertising – the numbers back it up
March 16, 2020 | By Jamie Auslander, SVP Research & Analytics—true[X]