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Higher prices lift spending as subscription habits shift

DCN’s latest subscription research finds that rising prices are pushing household spending higher, even as consumers adjust their mix of streaming, news, and digital services.

October 12, 2026 | By Rande Price, Research VP – DCN subscriptions

Spending climbs but consumers shift subscriptions toward value

August 10, 2026 | By Rande Price, Research VP – DCN

Consumers rebalance digital subscriptions around value

May 29, 2026 | By Rande Price, Research VP – DCN

Research

OPA Report: Paid Online Content U.S. Market Spending Report, FY 2003
May 11, 2004
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OPA Research: 18 to 34 Year-Olds: Behavioral Analysis
March 29, 2004
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OPA Research: Multi-Channel Media Brand Study
February 12, 2004
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OPA White Paper: The Web Habit: An Ethnographic Study of Web Usage
February 2, 2004
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OPA Member Companies: Business and Financial Highlights
November 20, 2003
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OPA Report: Paid Online Content U.S. Market Spending Report, Q1/Q2 2003
September 23, 2003
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OPA Political Study: Voters Actively Engage with Politics Online
September 4, 2003
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OPA Media Consumption Study: Study Confirms Internet’s Role as Leading Daytime Medium
May 12, 2003
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OPA Report: Paid Online Content U.S. Market Spending Report, Q4, FY 2002
March 4, 2003
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OPA White Paper: The Existence and Characteristics of Dayparts on the Internet
February 6, 2003
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OPA Report: Paid Online Content U.S. Market Spending Report, Q2/Q3 2002
December 20, 2002
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OPA Report: Paid Online Content U.S. Market Spending Report, Q1 2001 through Q1 2002
August 1, 2002