Research / Insights on current and emerging industry topics
Archive
Spending climbs but consumers shift subscriptions toward value
DCN's Q2 2026 Digital Subscription Tracking Report finds households spending more overall while shifting subscriptions toward lower-cost, flexible services that offer greater value.
August 10, 2026 | By Rande Price, Research VP – DCN
Consumers rebalance digital subscriptions around value
May 29, 2026 | By Rande Price, Research VP – DCN
Q4 2025: Rising spend and value-driven choices reshape subscriptions
January 30, 2026 | By Rande Price, Research VP – DCN
-
Research
Top 25 U.S. Consumer Magazines for December 2013
February 6, 2014 -
Research
Optimism Despite Unresolved Issues About Video Advertising
February 1, 2014 -
Research
Digital Insights: From Chaos to Credibility
January 20, 2014 -
Research
OPA Research Shows Digital Subscription Drives Business Growth for Digital Content Publishers
December 11, 2013 -
Research
-
Research
Marketers Prefer Premium Content Publishers Over Facebook for their Brand Focused Campaigns
November 12, 2012 -
Research
OPA Study Defines Today’s Smartphone User
August 20, 2012 -
Research
-
Research
OPA Releases Findings of New Tablet Study and Implications for the Online Advertising Industry
June 22, 2011 -
Research
Biometric Evaluation: Assessing the Effectiveness of the OPA Ad Unit
November 2, 2010 -
Research
A Sense of Place, Why Environments Matter
June 30, 2010 -
Research