Research / Insights on current and emerging industry topics

Archive

Q4 2025: Rising spend and value-driven choices reshape subscriptions

January 30, 2026 | By Rande Price, Research VP – DCN subscriptions

Digital media subscription market holds steady despite higher costs

October 30, 2025 | By Rande Price, Research VP – DCN

Q2 2025 Digital Subscription Tracking Report

August 7, 2025 | By Rande Price, Research VP – DCN

Research

OPA Study: The Broadband-Enabled 18 to 34 Year-Old: Behavioral Analysis
June 3, 2004
Research

OPA Report: Paid Online Content U.S. Market Spending Report, FY 2003
May 11, 2004
Research

OPA Research: 18 to 34 Year-Olds: Behavioral Analysis
March 29, 2004
Research

OPA Research: Multi-Channel Media Brand Study
February 12, 2004
Research

OPA White Paper: The Web Habit: An Ethnographic Study of Web Usage
February 2, 2004
Research

OPA Member Companies: Business and Financial Highlights
November 20, 2003
Research

OPA Report: Paid Online Content U.S. Market Spending Report, Q1/Q2 2003
September 23, 2003
Research

OPA Political Study: Voters Actively Engage with Politics Online
September 4, 2003
Research

OPA Media Consumption Study: Study Confirms Internet’s Role as Leading Daytime Medium
May 12, 2003
Research

OPA Report: Paid Online Content U.S. Market Spending Report, Q4, FY 2002
March 4, 2003
Research

OPA White Paper: The Existence and Characteristics of Dayparts on the Internet
February 6, 2003
Research

OPA Report: Paid Online Content U.S. Market Spending Report, Q2/Q3 2002
December 20, 2002