/ An inside look at the business of digital content
Archive
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What We're Reading: Streaming Video
More Americans Get Their News From YouTube — and There’s No Going BackHollywood ReporterFrance Champions EU AVMS Directive As Streamers Invest $1B In French Content Over Three YearsDeadlineWhere Did Election Night TV Viewers Disappear To? New Data Suggests They Flocked to YouTubeHollywood ReporterThe Streaming Wars Didn’t Kill the Little Guys. In Fact, They’re Thriving.The New York Times -
Incontext Research
Generative visual AI in news organizations: challenges and opportunities
April 30, 2024 | By Dr. T. J. Thomson, Senior Lecturer – RMIT University
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Incontext Video
Fix findability to expand streaming audiences
April 25, 2024 | By Matthew Keys – Independent Media Reporter -
Incontext Research
Most people opt for free, ad-supported streaming
April 2, 2024 | By Rande Price, Research VP – DCN -
Incontext Revenue
Podcasters explore diverse revenue streams in a bid for growth
March 28, 2024 | By Jessica Patterson – Independent Media Reporter -
Incontext Research
Hollywood’s diversity-driven returns don’t align with investments
March 20, 2024 | By Rande Price, Research VP – DCN -
Incontext Research
YouTube dominates social platform usage
February 20, 2024 | By Rande Price, Research VP – DCN -
Incontext Research
What audiences of all ages like about “non-premium” video
February 5, 2024 | By Rande Price, Research VP – DCN -
Incontext Video
What the US and Europe TV markets can learn from each other
January 30, 2024 | By Christy Tanner, Founder – Coraly Partners and Senior Advisor Oaklins DeSilva & Phillips and
Ian Whittaker, Managing Director – Liberty Sky Advisors -
Incontext Video
NBCU Local’s collaborative approach to streaming local news
November 2, 2023 | By Esther Kezia Thorpe – Independent Media Reporter -
Incontext Video
The Boston Globe leans into video to build and diversify its audience
October 19, 2023 | By Theresa Cramer – Independent Journalist -
Incontext Advertising
How optimizing ads reinforces premium video experiences
October 18, 2023 | By Emmanuel Josserand, Senior Director, Brand, Agency and Industry Relations – FreeWheel -
Incontext Advertising
What neuroscience reveals about successful CTV ads
September 26, 2023 | By Rande Price, Research VP – DCN